Colin Dixon
Chief Analyst and Founder at nScreenMedia
I love multiscreen media. Write about it, research it, report on it, live it.
Articles
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2 days ago |
nscreenmedia.com | Colin Dixon
Colin Dixon Advertising, Amazon Prime Video, Roku Roku’s Senior Director, global ad platform partnerships and biz dev, Miles Fisher, joins us for a deep dive into the Roku-Amazon deal and how it will drive CTV ads’ full funnel future. Roku’s new partnership with Amazon (1:30)The deal between Roku and Amazon is all about:Making Roku Media more availableAllowing the Amazon audience to scale across Roku inventory for Roku as a publisher.
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3 days ago |
gtfm.co.uk | Colin Dixon
Brecon Mountain Railway has experienced a marked increase in visitor numbers after its appearance in the BBC One Wales documentary Ruth and Steve: From Merthyr with Love. The programme, presented by Ruth Jones and Steve Speirs, highlighted Merthyr Tydfil’s heritage and included an in-depth visit to the heritage railway. Since the broadcast, the railway has noted a 50 percent rise in passenger figures compared with the same period last year.
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4 days ago |
nscreenmedia.com | Colin Dixon
Colin Dixon Artificial Intelligence, Google TV, TVOS With the Google TV layoffs, some are speculating Google is deemphasizing, or may even cut, the TV OS. However, the declining cable TV market and Gemini are more likely the reason for the RIF. Google TV cuts contradict apparent successThe news that Google is cutting the budget for the Google TV team by 10% and laying off a quarter of the 300-strong team comes at an odd time. The TV OS has been stealing some television makers away from competitors.
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5 days ago |
nscreenmedia.com | Colin Dixon
Colin Dixon connected TV, YouTube Connected TV has come a long way in modernizing the TV experience. However, YouTube’s TV advantage is clear in key areas, such as personalization, niche content, and native advertising. Personalized channelsPersonalized channels are a concept I’ve seen demonstrated and heard many propose as the future of TV. The idea is that a viewer’s behavior and interests are used to create a streaming channel populated with content tailored specifically to them.
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6 days ago |
nscreenmedia.com | Colin Dixon
Colin Dixon aggregator, Disney+, Netflix, SVOD Netflix has announced three different types of distribution deals in the last few weeks. One is a template that can work globally, another will help boost growth in Africa, and a third will resonate with parents (and grandparents) everywhere. French TF1 deal highlights a unique businessFor the first time, Netflix will be distributing content it does not license or own.
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More data this week on YouTube’s move to the big screen. Ad attention metrics are spread throughout the day. Cable TV networks are downsizing and more. https://t.co/VHEinb1a2t https://t.co/rRB8Qwwbr3
Half of Americans report using TV subtitles to understand the dialogue better. Xperi-DTS’s VP of R&D explains and demonstrates a new solution to fix the problem, no soundbar needed! https://t.co/Lr1QJ3FqS5 https://t.co/esCTXuS2Vz
Before streaming TV, finding your people on TV was a challenge, if it was possible at all. Today, SVODs, vMVPDs, and FAST channels connect people with their specialty interests on the big screen. https://t.co/ykM4l1qXGG https://t.co/iAYfWfNfR6