Colin Kirkland

1 day ago | mediapost.com | Colin Kirkland

by Colin Kirkland , 12 minutes agoIn order to enhance in-app engagement and capitalize on conversation around current events, X has partnered with Polymarket, a crypto-based prediction marketplace where users make wagerson different outcomes for real-world events.

1 day ago | mediapost.com | Colin Kirkland

by Colin Kirkland , Yesterday Less than a year after launching its first-ever native iPad app, Snapchat is bringing its mobile-firstsocial media platform to Apple Watch users with a new watchOS app, further expanding how its 900 million monthly active users can experience Snapchat. With this launch, Snapchat will become available on smartphones, tablets, the web and Apple Watch devices. The tech company says that the watchOS app will bring new functionality to Snap users.

2 days ago | mediapost.com | Colin Kirkland

by Colin Kirkland , 3 minutes agoLess than a year after launching its first-ever native iPadapp, Snapchat is bringing its mobile-first social media platform to Apple Watch users with a new watchOS app, further expanding how its 900 million monthly active users can experienceSnapchat. With this launch, Snapchat will become available on smartphones, tablets, the web and Apple Watchdevices. The tech company says that the watchOS app will bring new functionality to Snap users.

2 days ago | mediapost.com | Colin Kirkland

by Colin Kirkland , 7 minutes agoBuilding on its growing suite of video features, LinkedIn’s new ad products and partnership with Adobe focus on helping B2B marketers and business influencers gain higherengagement and impressions, while streamlining the video creation process.

3 days ago | mediapost.com | Colin Kirkland

by Colin Kirkland , 6 minutes ago TikTok, which became popular among users and brands because of its powerful algorithm, is making an effort to bring more real-time data-driven insights to advertisers. At TikTok's annual ad summiton Tuesday, the company announced new AI-powered ad and creator tools designed to help brands enhance their chances of reaching intended audiences with tailored campaigns.