Cyndi Loza

1 week ago | p2pi.com | Cyndi Loza

Skip to main content Notably, among those surveyed: 81% said digital detoxes should be routine;79% noted that online shopping is efficient but lacks the magic of an in-person find;76% shared physical retail experiences help them connect more deeply with people and brands; and65% pointed to looking forward to receiving catalogs from brands.

1 week ago | pathtopurchaseiq.com | Cyndi Loza

Skip to main content Notably, among those surveyed: 81% said digital detoxes should be routine;79% noted that online shopping is efficient but lacks the magic of an in-person find;76% shared physical retail experiences help them connect more deeply with people and brands; and65% pointed to looking forward to receiving catalogs from brands.

1 week ago | p2pi.com | Cyndi Loza

Skip to main content Drzewicki’s appointment reflects the retailer’s continued investment in Roundel as a critical growth engine and a key part of its broader digital and marketing strategy, according to a statement from Target. The retailer said Drzewicki will lead the Roundel team in its goal of doubling the size of its media business over the next five years — a business that currently generates nearly $2 billion of value for Target.

1 week ago | pathtopurchaseiq.com | Cyndi Loza

Skip to main content Drzewicki’s appointment reflects the retailer’s continued investment in Roundel as a critical growth engine and a key part of its broader digital and marketing strategy, according to a statement from Target. The retailer said Drzewicki will lead the Roundel team in its goal of doubling the size of its media business over the next five years — a business that currently generates nearly $2 billion of value for Target.

1 week ago | p2pi.com | Cyndi Loza

For the past few years, Ulta Beauty’s retailer media network (RMN), UB Media, has worked to leverage the retailer's proprietary data to enhance brand partner campaigns through personalized advertising across a variety of channels. "Designed to drive both Ulta Beauty and brand growth, UB Media fuels product discovery among beauty enthusiasts and delivers measurable results for brands," Erin Houg, VP of media and UB Media, Ulta Beauty, told the Path to Purchase Institute.