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1 month ago | 
learfield.com | Eric Beovich
KNOXVILLE, Tenn. – Learfield, the exclusive multimedia rightsholder for the University of Tennessee Athletic Department, has announced the retirement of long-time Vol Network Vice President & General Manager, Steve Early, culminating a highly successful 34-year career at Tennessee.
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1 month ago | 
learfield.com | Eric Beovich
PRINCETON, N.J. – Learfield, the exclusive multimedia rightsholder for Princeton Athletics, has named Jeff Miller the General Manager of its locally based team, Princeton Sports Properties. Miller is an industry veteran who takes over the GM position with Princeton Sports Properties after spending 17 years leading Learfield’s Vanderbilt Sports Properties team in Nashville.
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1 month ago | 
learfield.com | Eric Beovich
NASHVILLE – Learfield, the exclusive multimedia rights holder for Vanderbilt University Athletics, announced today that Sean Ferretti has been hired as General Manager of its locally based team, Vanderbilt Sports Properties (VSP). Ferretti is a 15-year veteran in business development and corporate partnerships with a strong background in the sports and entertainment industry. His career features stops in various organizations across four different professional sports leagues.
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2 months ago | 
learfield.com | Eric Beovich
PROVIDENCE, R.I. – Providence College Athletics and the Laborers’ International Union of North America (LIUNA) – New England Region, through its Labor/Management Funds and multimedia rights holder Providence Sports Properties have announced a vast partnership expansion with the Laborers’ that includes a significant new investment into Providence College Athletics and endowed scholarships.
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Mar 6, 2025 | 
learfield.com | Eric Beovich
LAWRENCE, Kan. – Kansas Athletics and Jayhawk Sports Properties are excited to announce a multi-year partnership extension with Meritrust Credit Union, expanding the Official Financial Well-Being Partner’s role to become the Official Credit Union of Kansas Athletics.
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Mar 5, 2025 | 
learfield.com | Eric Beovich
LUBBOCK, Texas – Texas Tech Athletics and multimedia rightsholder Red Raider Sports Properties, in collaboration with the Emmy Award-winning Learfield Studios team, are excited to announce the release of original series I Am presented by PlainsCapital Bank. I Am introduces Red Raider fans to the 17 members of the country’s No. 1 ranked transfer class, who have joined Head Coach Joey McGuire and the Texas Tech Football program in Lubbock in preparation for the 2025 season.
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Feb 14, 2025 | 
learfield.com | Eric Beovich
Sales from the officially licensed and co-branded craft beer to support Friar student-athlete NILPROVIDENCE, R.I. – Providence Athletics and Union Station Brewery (USB) have announced the release of Friartown IPA – an officially licensed and co-branded craft beer that benefits Friar student-athlete NIL – through a partnership cultivated by exclusive multimedia rights holder Providence Friars Sports Properties.
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Feb 12, 2025 | 
learfield.com | Eric Beovich
MEMPHIS – Learfield, the exclusive multimedia rights holder for Memphis Athletics, announced today that Greg Gaston has been elevated to General Manager of its locally-based team, Tiger Sports Properties (TSP). Gaston is a 12-year veteran with TSP, first joining the team as Account Executive in August of 2013.
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Feb 3, 2025 | 
learfield.com | Eric Beovich
MOSCOW, Idaho – Learfield, the exclusive multimedia rights holder for University of Idaho Athletics, has named Katie Elliott the new General Manager of its locally based team, Idaho Vandals Sports Properties (IVSP). As general manager, Elliott will serve as the primary Learfield liaison related to the university’s comprehensive athletics multimedia rights agreement and corporate partner platform.
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Jan 30, 2025 | 
learfield.com | Eric Beovich
DICK’S and Texas Athletics Ink Exclusive Multi-Year Sponsorship Featuring Student-Athlete NIL Opportunities PITTSBURGH – Today, The University of Texas at Austin Athletics and DICK’S Sporting Goods announced an exclusive multi-year brand sponsorship that names DICK’S as the “Official Sporting Goods Retailer of the Texas Longhorns.” In addition to co-branding with the iconic Texas Longhorns logo in DICK’S marketing campaigns, the sponsorship includes prominent student-athlete influencer...
