Evan Armstrong
Founder and CEO at The Leverage
Founder and CEO of The Leverage. Beauty, truth, and tech.
Articles
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6 days ago |
gettheleverage.com | Evan Armstrong
I can’t stop thinking about Tom Cruise. With the release of the final Mission Impossible film, I’ve gone full Cruise-groupie watching interviews from over the course of his career. What makes the MI films special isn’t actually the movies themselves—though many of them are wonderful. It’s watching the behind-the-scenes, learning about Tom Cruise’s insane risk tolerance, skill, and devotion to delighting audiences. This is my pro-tip for how to best appreciate how great Mission Impossible really is.
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1 week ago |
gettheleverage.com | Evan Armstrong
Author’s Note: Founder’s Tier members of The Leverage get access to my monthly investor updates. In each letter, I write about what I’m seeing in the media, the performance of The Leverage, and opportunities I’m excited about. As a celebration of the first month of The Leverage, I’m opening this post to all my readers, and offering a 20% off coupon for those who want to support independent writing. The coupon is good for the next 72 hours, so act quickly.
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1 week ago |
gettheleverage.com | Evan Armstrong
This was one of the craziest, most hectic weeks I’ve ever seen for technology. Multibillion dollar acquisitions, multiple AI models and product releases, plus, Elon had four more kids. That last one isn’t real, but also, maybe? Who knows with that guy. If there was one thing that this week proved, it’s that we are wholly and truly in the midst of a platform shift. Love ‘em or hate ‘em, LLMs are the next big thing.
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2 weeks ago |
gettheleverage.com | Evan Armstrong
About 3 months ago, I decided that it was time for me to build The Leverage. Like any sane founder, I talked to various confidants about my idea. I yearned for a business newsletter that was beautiful, insightful, and tasteful—and felt that the world would yearn for it too. Most of my friends liked the idea, but one friend who is an investor at a Tier-1 VC fund hated it. “Why would you waste your time doing that? You’re talented enough to do something big and important.
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2 weeks ago |
gettheleverage.com | Evan Armstrong
Today’s founders are the most ludicrously ambitious and audacious we have ever seen. No person embodies that better than Sam Altman. With the acquisition of Jony Ive’s consumer hardware startup “io” for $6.5 billion, Altman is going for it all.
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Today's hard lesson: A surprising amount of winning the online game is aura cultivation. Having the energy of success is more important than actually having success (in the beginning)
I think of this little guy every time I hear an "AI for accounting" pitch. We have invented a magic intelligence—built out of sand, powered by lightning—and the best we can do with it is "TurboxTax killer" https://t.co/I7g4AfyvMk
RT @fkpxls: "Craft drives growth, insights improve retention." Incredibly beautiful reflections on starting a new media business by @itsur…
