Garett Sloane

You know what sports media needs more of? Multi-year GOAT debates comparing people with like two rings with people who have like 7 of them.

RT @ACeltics0: @Butterfinger 🤨

Post, post, post, post ... Memes ! #SuperBowlLVIII

Final score prediction: Chiefs 31-49ers 28.

Martin Scorsese's Squarespace Super Bowl commercial ... Aliens. And a couple of nods to 1950s UFO cinema classics, if you can ID them, from @adage. 👽🛸https://t.co/3FrUOXnVsZ

“The ad tech ecosystem as it stands is more underpinned by third-party cookies than perhaps is visible to a lot of advertisers and marketers out there," @GroupM Privacy Sandbox lead, on why the ad tech world needs to get testing, from @adage 🔗🔗🔗 https://t.co/vxj2s2umV7

Disney may have pulled back from Web3 earlier this year, but a new digital collectibles program shows it still has interest in NFT-based projects, from @adage. A digital pin marketplace was developed with @dapperlabs, the team behind @NBATopShot. 🔗🔗🔗https://t.co/RDv5BSGlKR

Big move for Alison Levin, leaving a long tenure at Roku to join NBC, from @parkerdelrey and @adage. https://t.co/nTjveSAkoJ

RT @adage: It’s been nearly a year since Spill debuted as a safe haven from Twitter (now X), and as a place that put Black and multicultura…

The spill on @SpillMob and @Phonz, how this app is making inroads with brands and minting Spillionaires. This X alternative is getting love from some of Twitter's most vibrant communities, including from @kerrywashington, who just held a Spill Tea Party. https://t.co/HMWw8ySTff

How do brands connect with Gen Z ... with Gen AI, of course. This campaign from @Intuit also is likely an easy way to build direct relationships with the future, and ask for consumers' data that is useful in marketing, from @asabhiken and @adage https://t.co/BZrfJAKUiy

Latest on Privacy Sandbox, which will completely rewire online ad tech: Google promises about a six-month period where only 1% of cookies will be deprecated in Chrome to start testing how that will affect programmatic ad markets, from @adage 🔗🔗🔗 https://t.co/6BVcgcJ5Bd

Google's new AI ad product, called Demand Gen, goes after social media advertisers and could appeal to major brands that avoided using PMax campaigns. Here is why they are different campaigns with different goals, from @adage 🔗🔗🔗 https://t.co/kPrF5xqJ51

Advertisers can't get enough football, football, football ... live singing shows, from @adage

Parker✨Herren @parkerdelrey

The price to advertise in fall primetime has decreased substantially year-over-year. Between the Hollywood strikes, trimmed marketing budgets and continued audience declines, only 2 returning shows tracked by Ad Age showed pricing gains. More on @adage ⬇️ https://t.co/qp3KFPwmT4

Paramount looks to make sense of a highly fractured connected TV ad market, where supply and demand are coming from all over the place, from @adage 🔗🔗🔗 https://t.co/URWFdXccu1

Why are the Big 3 swimming in ad dollars? But not spending many, from @adage 🔗🔗🔗 https://t.co/WEbmdWXs7A

Google made changes to Performance Max ads, giving advertisers a way to "train" what search themes they are looking for. These AI-driven ad campaigns have been criticized for taking some power away from the hands-on-keyboard ad warriors. From @adage 🔗🔗 https://t.co/BRFArZej6J