Gill Hyslop

Ayr

Editor at BakeryandSnacks

Editor at https://t.co/jAOuxqK4cY. Wordaholic and food fanatic. I really couldn't have a better job!

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Articles

Why investors are hungry for mission-driven snack startups

1 week ago | bakeryandsnacks.com | Gill Hyslop

Investors are looking beyond flavour and today are betting big on mission-driven bakery and snack startups that do more than fill stomachs. These companies are baking in purpose – be it sustainability, nutrition or social good – and that’s a recipe that investors find irresistible. Mission-driven brands command higher loyalty, justify premium pricing and often land strategic partnerships or exits.
Slice, slice baby: Why the world can’t get enough of pizza

1 week ago | bakeryandsnacks.com | Gill Hyslop

Globally, the pizza market is rising as fast as a well-proofed sourdough base. According to IMARC Group, the category is expected to grow from $155.2 billion in 2024 to over $226 billion by 2033, powered by a combination of innovation, convenience, cultural relevance and a strong emotional connection with consumers. Anne-Marie Roerink, president of 210 Analytics, emphasises the versatility of pizza in meeting diverse consumer needs.
Why is Smucker’s hitching Hostess’ comeback to cannabis culture?

1 week ago | bakeryandsnacks.com | Gill Hyslop

In a bold marketing pivot, Smucker’s is sending a Munchie Mobile on a tour of the East Coast of the US to promote Hostess brands like Twinkies, Ding Dongs and Donettes: all in the name of celebrating snack cravings. The campaign is a clear departure from Hostess’ family-friendly advertising heritage, which once relied on characters like Twinkie the Kid and leaned heavily on lunchbox nostalgia.
GLP-1s and the shopper shift: What brands and retailers should know

1 week ago | foodnavigator-usa.com | Deniz Ataman |Elizabeth Crawford |Gill Hyslop

While medications like Ozempic and Wegovy are delivering positive weight loss outcomes, many consumers only use them for a relatively short period, giving better-for-you brands and retailers an opportunity to stand out, according to new insights from Acosta Group’s GLP-1 Shopper Community study.
How to navigate the fine print behind planet-friendly promises

1 week ago | bakeryandsnacks.com | Gill Hyslop

When plaintiff Cynthia Salguero filed a class action lawsuit against Mondelez International earlier this year, it challenged more than just one brand’s label. Filed in the US District Court for the Northern District of Illinois, the complaint accuses the snacking giant of misleading consumers with ‘climate neutral’ messaging on its Clif Kid ZBar and ZBar Protein products. At the heart of the issue is whether the claim – relying largely on carbon offsets – is credible enough to stand up in court.
How to navigate the fine print behind planet-friendly promises

1 week ago | foodnavigator-usa.com | Gill Hyslop

When plaintiff Cynthia Salguero filed a class action lawsuit against Mondelez International earlier this year, it challenged more than just one brand’s label. Filed in the US District Court for the Northern District of Illinois, the complaint accuses the snacking giant of misleading consumers with ‘climate neutral’ messaging on its Clif Kid ZBar and ZBar Protein products. At the heart of the issue is whether the claim – relying largely on carbon offsets – is credible enough to stand up in court.
Bunnies, not bills: Easter treats to spread joy without breaking the bank

1 week ago | bakeryandsnacks.com | Gill Hyslop

Chocolate has always been the feel-good hero of Easter - what’s a holiday without a foil-wrapped bunny or a basket of candy eggs? But this year, the sweet stuff is feeling the squeeze. Prices are way up, portions are way down and to top it all off, some US states are trying to pull chocolate off the food stamps menu entirely. Talk about raining on the Easter parade. Cocoa prices have been bouncing all over the place, soaring to over $12,000 a metric ton in 2024.
RFK Jr tightens dye ban deadline: ‘The writing’s on the wall’

1 week ago | bakeryandsnacks.com | Gill Hyslop

In the 9 April interview, Kennedy disclosed new details from a closed-door meeting in March with executives from PepsiCo, Kellogg’s, General Mills, Smucker’s, Kraft Heinz, Tyson Foods and the Consumer Brands Association (CBA). He said the original 2029 target to remove artificial dyes has now been cut to just two years.
Snacking gets personal: How to profit from Mondelēz’s ‘Little Treat’ revolution

2 weeks ago | confectionerynews.com | Gill Hyslop

Once relegated to the ‘guilty pleasure’ status, snacking has emerged as a full-fledged emotional ritual in consumers’ daily lives. Mondelēz International’s 2024 State of Snacking report revealed a global groundswell of support for the idea that a small indulgence is not only acceptable, but essential. The newest kernel of insight from the snacking giant is that consumers aren’t just reaching for snacks because they’re hungry – they’re reaching because they believe they deserve it.
Snacking gets personal: How to profit from Mondelēz’s ‘Little Treat’ revolution

2 weeks ago | bakeryandsnacks.com | Gill Hyslop

Once relegated to the ‘guilty pleasure’ status, snacking has emerged as a full-fledged emotional ritual in consumers’ daily lives. Mondelēz International’s 2024 State of Snacking report revealed a global groundswell of support for the idea that a small indulgence is not only acceptable, but essential. The newest kernel of insight from the snacking giant is that consumers aren’t just reaching for snacks because they’re hungry – they’re reaching because they believe they deserve it.