Guillaume Deschamps

1 month ago | uxmatters.com | Guillaume Deschamps |Pabini Gabriel-Petit

Prototyping is the unsung hero of product design, the bridge between a designer’s vision and a tangible, market-ready product. Remember the first Apple iPod? Shown in Figure 1, its sleek design and click wheel revolutionized how we listen to music. But did you know that countless prototypes paved the way to this iconic device? Prototyping is the unsung hero of product design, the bridge between a designer’s vision and a tangible, market-ready product.

Feb 14, 2025 | gearbrain.com | Guillaume Deschamps

IoT is changing how the travel industry connects with travelers. It helps in numerous ways and industries so travelers can have more personalized experiences.

Jan 20, 2025 | uxmatters.com | Guillaume Deschamps |Pabini Gabriel-Petit

The hotel customer journey is the path guests take from the moment they first hear about a hotel to the time they complete their visit—and beyond. It includes all the touchpoints at which guests interact with a brand. Imagine that from the time guests research a hotel’s services to the time they check out, they feel like VIPs (Very Important People). They leave with a smile, write a glowing online review, and plan to return.

Dec 9, 2024 | gearbrain.com | Guillaume Deschamps

The world of small business is changing at lightning speed. Technology is no longer a luxury; it's a necessity. One major force driving this transformation is AI smart devices. These intelligent gadgets combine artificial intelligence with cutting-edge hardware. It helps simplify tasks, improve decision-making, and elevate customer experiences. By 2025, AI smart devices will become essential for small businesses.

Nov 4, 2024 | uxmatters.com | Guillaume Deschamps |Pabini Gabriel-Petit

Gestalt principles of human perception … can empower UX designers to create easy-to-use designs that meet your audience’s psychological needs. Most online users expect user-friendly designs across all of their platforms when interacting with your brand. However, many businesses struggle to meet these expectations, which leads to poor user experiences.