Ian Burrell

England, London

Columnist @theipaper Features Bloomberg Media @thisisinsider @NewStatesman @EveningStandard @TheDrum Speech coach @OneYoungWorld Book Rodigan, My Life In Reggae

Articles

Russian and Chinese state media is filling a vacuum created by Trump

2 weeks ago | inews.co.uk | Ian Burrell

Deploying a mixture of stealth and opportunism, Russia and China are making strategic advances in vulnerable territories while the rest of the world looks on. I am not talking here about gains made on the front lines in Ukraine or displays of military strength made off the coast of Taiwan. Moscow and Beijing are pouring resources into another struggle, a global information war, and right now they are in the ascendancy.
The US media isn't up for the fight with Trump this time around

3 weeks ago | inews.co.uk | Ian Burrell

When I spoke with executives of the New York Times and The Atlantic, soon after Donald Trump’s first election victory in 2016,they were clearly excited by the prospect of reporting on the new, colourful and controversial President. “It’s a much more dynamic story than it would have been if Hillary Clinton had been elected,” said then president of The Atlantic Bob Cohn, following Trump’s shock victory.
The Marketing Week Podcast: Does marketing have an early talent problem?

1 month ago | marketingweek.com | Molly Innes |Ian Burrell |Josh Stephenson |Lucy Tesseras

This week on The Marketing Week Podcast we’re tackling marketing’s early talent problem. With fewer routes into the industry and a lack of support for apprenticeships, are aspiring marketers being shut out before they even get started? Marketing Week’s 2025 Career & Salary Survey revealed just 15.9% of companies operate a marketing apprenticeship, citing the level of resource required and a lack of senior buy-in as key barriers.
How marketing powered Nintendo to become a £1bn business

1 month ago | marketingweek.com | Josh Stephenson |Ian Burrell |Grace Gollasch |Lucy Tesseras

Nintendo is on top of the world right now. Its most recent console, the Nintendo Switch, has been a runaway success selling more than 150 million units worldwide and is on track to be the top-selling video game console of all time. While doing this, it has also diversified its product offer away from just video games into movies, merchandise and even theme parks – with success across all three.
Tesla’s decline and marketing’s influence: Your Marketing Week

1 month ago | marketingweek.com | Lucy Tesseras |Ian Burrell |Grace Gollasch

Tesla’s decline and marketing’s influence: Your Marketing Week At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From Tesla’s declining brand health to the fact most marketers say their influence is growing, it’s been a busy week. Here is my take. Car crashPolitics is by its very nature divisive.
The Marketing Society’s ‘Sprintathon’ celebrates 10 years with £1m target in sight

1 month ago | marketingweek.com | Jasper Baumann |Ian Burrell |Grace Gollasch

The Marketing Society’s annual Sprintathon is returning in May, celebrating its 10th year fundraising for Stand Up To Cancer. Having started in 2016, it is expected the total fundraising figure will exceed £1m this year. All raised funds will be split between Stand Up To Cancer, which is part of Cancer Research UK, and The Marketing Society, where the money will be used to support future marketing talent.
Marketers on embracing the ‘art of the possible’

1 month ago | marketingweek.com | Ian Burrell |Grace Gollasch |Amrit Virdi

In recent weeks, Marketing Week has exposed the level of burnout and imposter syndrome being experienced by marketers across businesses nationwide via exclusive data from the 2025 Career & Salary Survey. While the pressures are real, there are signs the counsel of marketers is being sought within companies looking to deliver sustainable long-term growth. Some 54% of the more than 3,500 survey respondents expressed optimism about the rising influence of marketing within their business.
Labour's race to please AI firms could seriously harm £125bn creative industries

1 month ago | inews.co.uk | Ian Burrell

“No one should have to opt-out of being robbed,” says author Jeanette Winterson, in anger at government plans to allow artificial intelligence companies to train their large language models on creators’ works for free. Creative types, from television presenter Richard Osman to Sir Paul McCartney, are also upset. A collective of 1,000 musicians has made a protest album featuring the ghostly sound of empty recording studios, hinting at the fate of one of our most distinctive export sectors.
BBC charity works to foster accurate reporting, unlike saboteur Musk

2 months ago | msn.com | Ian Burrell

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BBC charity works to foster accurate reporting, unlike saboteur Musk

2 months ago | inews.co.uk | Ian Burrell

Jack Dorsey, the co-founder and former chairman of Twitter, seems like a good guy. He stumped up £608,000 from his philanthropic fund last month to help fund independent news in developing nations. Dorsey’s donation to the charity BBC Media Action will go into a pot that does vital work in protecting the world’s information ecosystem. The charity supports some of the few Afghan women journalists still working under the Taliban.