Irving Mejia-Hilario

3 days ago | sportsbusinessjournal.com | Irving Mejia-Hilario |Alex Silverman

An overwhelming majority of PWHL players voted last week to allow salary disclosure throughout the league, giving players’ agents visibility into how much other players are earning and, in turn, how much salary cap space each team has when negotiating with them. This marks a significant change for players and agents, who over the past two years were not granted access to the salaries of other players. The PWHLPA informed the league of its decision Saturday, May 31.

2 weeks ago | sportsbusinessjournal.com | Irving Mejia-Hilario

Lexus is expanding its partnership with the Premier Lacrosse League, which kicks off its season on May 30. The deal will see the Japanese luxury car brand become the entitlement partner of the 2025 PLL and Women’s Lacrosse League All-Star Weekend July 4-5 and the 2025 PLL End of Year Awards in September. Lexus will also serve as the the presenting partner of “Rabil’s Places,” an ESPN Original Series premiering June 4.

2 weeks ago | sportsbusinessjournal.com | Irving Mejia-Hilario

Fashion and sports have been connected for decades, evolving from simple brand deals for shoes and shirts to becoming a way for some of the world’s biggest agencies to leverage their clients’ love of wearing elaborate and extravagant outfits. From the biggest players in the space such as CAA, Klutch and Wasserman, to independent agencies such as Priority Sports, agencies are increasingly making more moves into fashion as a long-term play for clients and, ultimately, cultural capital.

3 weeks ago | sportsbusinessjournal.com | Irving Mejia-Hilario

Wasserman has completed its third sports acquisition this year by adding Belgium-based football talent representation agency SportPlus. SportPlus co-founders Nico Vaesen and Evert Maeschalck will join Wasserman as senior vice presidents of international football. SportPlus’ team will continue to work from their offices in Rotselaar, Belgium. Financial terms of the deal were not disclosed.

3 weeks ago | sportsbusinessjournal.com | Irving Mejia-Hilario

The Men in Blazers Media Network has added Nestlé Purina as its official pet food and pet treats partner. The one-year partnership will include a social and digital content series, presented by Purina, that will highlight stories between pets and their athlete owners and hosted by USWNT midfielder and editor-in-chief of The Women’s Game Podcast, Sam Mewis. Financial terms of the partnership were not disclosed.