isabel Garza

Apr 2, 2024 | hotelnewsresource.com | Alison Guillot |Francois Blanc |isabel Garza

US Solar Eclipse Hotel Occupancy Increases by Another 10%    Amadeus Demand360+ data shows demand is still on the rise On April 8th, there will be a total solar eclipse that traverses North America. Being able to witness this from land is incredibly rare, with astronomers at NASA saying that it could be as long as 375 years before a similar event occurs in this North American pathway.

Mar 7, 2024 | hotelnewsresource.com | Francois Blanc |isabel Garza

How Can We Transform Travel into a Force for Good?    Pollution, overtourism, and local residents displaced by tourists. These are just some of the concerns that have plagued destinations such as Venice, Barcelona, and Hat Maya, the bay made famous by the film, The Beach, in Thailand. But it doesn't have to be this way. In a world where travel has become an integral part of our lives, it's crucial to recognize that our choices impact the environment, communities, and destinations we visit.

Feb 20, 2024 | hotelnewsresource.com | Francois Blanc |isabel Garza

How Can Digital Identity Create a Better Travel Experience for Us All?    We live in a digital world. But traces of the old way of doing things continue to be found. Why, for example, must we still take a paper visa to an airport check-in desk, or queue at the hotel front desk to present our passports? There must be a better way. Indeed, there is. Here, I want to explore the concept of Digital Identity (Digital ID), its growth, potential, and impact on the end-to-end journey.

Feb 14, 2024 | travelisthenewclub.com | isabel Garza

Personalization is a buzzword in nearly every industry & retail, healthcare, food, hospitality, and more. Consumers want prompt and customized attention to all of their needs, which has created a shift in the industry to smaller meetings and events. While many venues weren’t marketing directly to smaller groups or never tried to sell small meeting space, this market segment is becoming big business.

Feb 14, 2024 | hotelnewsresource.com | isabel Garza

Email Marketing Trends for 2024    Following the top email marketing trends for 2024 provides the latest techniques for engaging guests and getting the most out of your email communications. As an essential part of digital marketing for hotels, emails have the power to nurture guest relationships, generate new leads, and drive repeat business.