Jason Hennessey

Los Angeles

Contributor at Freelance

Writes for @rollingstone @entrepreneur @coinbase @forbes @businessinsider CO-CEO & Social Media Manager @Hennessy

Articles

Social Media Planner: How To Plan Your Content (With Template)

2 weeks ago | searchenginejournal.com | Jason Hennessey |Loren Baker |Jenise Uehara Henrikson |Brent Csutoras

Marketers and business owners are spoiled for choice when it comes to the many social media platforms available for growing an online audience. From BlueSky to TikTok, LinkedIn to Patreon, social media marketing has never been more robust, or, arguably, time-consuming. But it doesn’t have to be. Fortunately, you don’t have to be everywhere at once. Where you choose to show up online should be based on where your target customers spend most of their time. Choose these platforms purposefully.
Take a Year-Long Sabbatical as CEO: Redefine Your Role and Grow Your Business

3 weeks ago | rollingstone.com | Jason Hennessey

culture council Content created by members of Rolling Stone Culture Council, an invitation-only network of industry professionals who share their insights with our audience. What's This?
The secrets of communicating effectively as a leader

1 month ago | fastcompany.com | Jason Hennessey

Effective communication is one of the most valuable skills for a business leader—and one we often take for granted. Many of us assume it comes naturally, so we don’t take the time to actively work on it. But when communication is lacking, it can quickly lead to a wide variety of organizational problems. No matter how strong a communicator you are, there’s always something to learn. For example, one key factor of effective communication is cultivating psychological safety.
How to Create Engaging Content That Ranks

1 month ago | businessandamerica.com | Jason Hennessey

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How to Create Engaging Content That Ranks

1 month ago | inc.com | Jason Hennessey

It’s well known that the quality of your content plays a major role in search engine optimization (SEO), but determining what makes content valuable can be trickier. What’s valuable to one person may not be valuable to another, and you also have to take the Google algorithm into consideration. Thankfully, there are a few guidelines that can help you consistently create high-quality content that will please your audience and the algorithm. Why is the value of your content important?
5 Ways A Business Coach Helps You Scale Your Business

1 month ago | forbes.com | Jason Hennessey

Jason Hennessey is an entrepreneur, internationally recognized SEO expert, author, podcast host, business coach and CEO of Hennessey DigitalNo matter where you are in your leadership journey, you can probably benefit from some form of mentorship. I’m a believer in mentorship because I’ve seen the impact it can have on a professional and even personal level, and the benefits I’ve experienced have led me to share as much of my own knowledge with others as I can.
5 Ways to Leverage Local Online Marketing

1 month ago | rollingstone.com | Jason Hennessey

culture council Content created by members of Rolling Stone Culture Council, an invitation-only network of industry professionals who share their insights with our audience. What's This?
Why Your Business Should Be Everywhere Online

2 months ago | inc.com | Jason Hennessey

In search engine optimization (SEO), there’s a lot you can learn simply by researching how successful companies reach their clients. One of my favorite tips is to watch what your most successful competitors are doing and do it even better. But it’s still likely that even your top competitors are not doing as much as to improve their SEO as they could be—for that, it’s best to look at larger national corporations and see how they approach SEO. Let’s take a giant company like Coca-Cola for example.
What every new entrepreneur needs to know before they start their first business

Mar 28, 2025 | fastcompany.com | Jason Hennessey

For many entrepreneurs, the initial stages of building a business are the most difficult. As someone who has created an extremely successful digital marking business, I’ve developed a love of sharing all that I’ve learned along the way to help other entrepreneurs. I’ve reached a point in my entrepreneurial journey where it feels natural to pass on my knowledge by teaching, mentoring, and encouraging others who want to do something similar.
5 things every business should consider when choosing their clients

Mar 27, 2025 | bizjournals.com | Jason Hennessey

Early on in your journey as an entrepreneur when your business is still new, it’s common to take almost any client you can get because you need the revenue. Unfortunately, choosing the wrong clients is a mistake too many entrepreneurs make, and it can cost you more than you realize. The type of clients you take early in your business’s life may end up defining the direction of the business, so choosing clients carefully should be an important part of your business strategy from the beginning.