Jennimai Nguyen
Reporter at Marketing Brew
reporter @marketingbrew, prev @thenewsmovement, @mashable, alum @medillschool, gleek @gleeofficial 💌: [email protected]
Articles
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1 week ago |
marketingbrew.com | Jennimai Nguyen
New TikTok challenge: Try to scroll the app for 10 minutes before a creator attempts to stop finger traffic by proclaiming that they’ve found “the PERFECT [insert product here] dupe!”There are more than 320,000 videos under #dupe on TikTok (plus all the niche and brand-specific tags, like #makeupdupe or #skimsdupe). And while the dupe-culture trend started taking off in the last few years, it’s been around far longer, previously under the less-chic “knockoff” moniker.
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3 weeks ago |
marketingbrew.com | Jennimai Nguyen
President Trump’s national energy emergency executive order and tariff-backed manufacturing mission aren’t exactly an environmental activist’s dream. So in a climate of near-climate crisis denialism, what are brands built on caring about the Earth and its inhabitants to do?
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3 weeks ago |
marketingbrew.com | Jennimai Nguyen
Some Chinese manufacturers on TikTok may have just started using Trump’s tariffs as an excuse to peddle $2 wholesale “Louis Vuitton” bags. But Jhara Valentini has been prepping her luxury clients on how to market during a trade war since last August. Valentini is the founder and president of Valentini Media Group, an agency whose clients have included Louis Vuitton, the lifestyle brand Goop, and Watches of Switzerland, a seller of brands like Cartier, Rolex, and Patek.
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1 month ago |
marketingbrew.com | Jennimai Nguyen
Who needs Willy Wonka’s golden ticket when Pat McGrath is offering a diamond ring? To announce the beauty brand’s latest lip- and nail-product collaboration, this time with mobile gaming giant Candy Crush Saga, Pat McGrath sent PR boxes to influencers including Alex Consani and Tefi Pessoa, promising new lipsticks and a special edition, $10,000 diamond- and ruby-encrusted rings to celebrate.
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1 month ago |
marketingbrew.com | Jennimai Nguyen |Ryan Barwick
Marketers haven’t fully bought into gaming, but that’s not for lack of trying. Despite there being some 190 million gamers in the US, according to the Entertainment Software Association, gaming is still just peanuts in the eyes of some advertisers, making up just 5% of total digital advertising spend, according to the Interactive Advertising Bureau (IAB), which hosted its fourth annual PlayFronts conference Tuesday.
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recession indicator <3
I kinda feel like I was born onstage at the Richard Rodgers theater. Hamilton, opened on my actual birthday a decade ago. For twelve weeks this fall, starting on 9/9/25, I’ll return to the place of my birth. Gonna feel so good to be home. See you soon! #HappyBirthday #BornAgain https://t.co/QAZpLqGr88
RT @foolishcriss: the way rachel berry walked so the morning routine guy could run https://t.co/NFntAuw4ts
also the way that sydney cole alexander's face moves as she says "it won't be you" is killlinnggg me. her little brow furrow is like "bitch are you kidding me we would never send YOU back down there"
that awkward moment after she says “they’re fucking animals” because everyone at this table knows she was down there for approx 0.3 seconds before she made sweet love to Mark S??? #severance https://t.co/qSILJNd99O
