Jens Baier

Feb 27, 2024 | bcg.com | Deborah Lovich |Vinciane Beauchene |Jaap Backx |Jens Baier

Most leaders recognize how critical a high-performance business culture is to their organization’s success. Most also struggle to achieve it. BCG helps clients articulate what their organizational culture should be. Developing the right business culture is essential to achieving sustainable competitive advantage: Companies with a purpose-driven organizational culture outperform their peers.They attract and retain a diverse workforce with the highest-caliber skills.