Jim McCullaugh

Jan 7, 2025 | vfxvoice.com | Jim McCullaugh |Ross Auerbach

The VFX industry is still in the formative stage of a revolutionary transformation, driven by rapid advancements in artificial intelligence (AI) and its tech cousins VR, Virtual Production, AR, Immersive and others. As we begin 2025, AI promises to redefine both the creative and technical workflows within this dynamic field.

Aug 13, 2024 | vfxvoice.com | Jim McCullaugh

VFX Voice The award-winning definitive authority on all things visual effects in the world of film, TV, gaming, virtual reality, commercials, theme parks, and other new media. Winner of three prestigious Folio Awards for excellence in publishing. VFX Voice The award-winning definitive authority on all things visual effects in the world of film, TV, gaming, virtual reality, commercials, theme parks, and other new media. Winner of three prestigious Folio Awards for excellence in publishing.

Jan 9, 2024 | vfxvoice.com | Jim McCullaugh

The VFX industry in 2024 will be shaped by a convergence of advanced hardware and software innovations. From quantum computing and AI-accelerated hardware to real-time ray tracing and AI-driven automation, the tools at the disposal of VFX artists and studios are poised to create visuals that were once deemed impossible. With these trends, we can expect a new era of creativity and realism, redefining the boundaries of what can be achieved in the world of visual effects.

Apr 5, 2023 | vfxvoice.com | Jim McCullaugh

On the other end of things, the convergence of photography and visual effects in the in-camera VFX side of virtual production is a powerful means of getting creative decisions made by the right people in collaboration on set.