Jon Springer
Senior Reporter at Ad Age
I write about beverages and sports for @AdAge. Cyclist, dad, baseball historian. Blue and orange. https://t.co/hGJwkwz6Pn
Articles
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6 days ago |
chicagobusiness.com | Jon Springer
As the threat from an influencer brand fades, and having chased down and replicated a runaway product innovation, the sports-drink market once again looks very much like a battle between Coke and Pepsi. Now, if they could only get the category to grow.
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1 week ago |
chicagobusiness.com | Jon Springer
Finally, there’s beer can chicken—in a can. A collaboration between Pringles and Miller Lite is bringing the tastes of beer and barbeque together with snackable crisps. Pringles x Miller Lite Beer Can Chicken and Pringles x Grilled Beer Brat will be available for a limited time at retailers nationwide starting in May, the brands announced today. A beer-braised steak flavor is also available exclusively at Walmart stores.
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1 week ago |
adage.com | Jon Springer
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1 week ago |
adage.com | Jon Springer
A forgotten legend of bossa nova finally received a rightful moment on the center stage through a campaign from Johnnie Walker and agency AlmapBBDO, honored as the Music Grand Prix winner at the Cannes Lions International Festival of Creativity on Tuesday.
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1 week ago |
adage.com | Jon Springer
New creative for the 2025 NBA Playoffs celebrates the time of year when fans drop everything and tune in.
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Baseball
Move over Grimace
The Mets' Jose Iglesias is having a season like few others, pouring his energy into baseball and music. @LlamasNBC reports on how his new song topped the Latin iTunes chart with a little help from his teammates. https://t.co/4t6Nz9jpXy
