Joss Evans

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Articles

Use it or lose it – to AI

Aug 27, 2023 | flyingsolo.com.au | Theresa Miller |Emily-Rose Hills |Andrew May |Joss Evans

If we outsource our writing to ChatGPT, we risk weakening our ability to think deeply and develop a cohesive, logical train of thought. Writer and media trainer, Theresa Miller explores the bleaker side of AI and the downside of losing our writing muscles. Headlines such as ‘The Robot that Ate my Career’ and ‘AI Spells the End of Humanity’ are serving as clickbait – mostly to nervous people, like me, who use words to make a living.
Strategy tips: How to be more consistent on social media

Aug 27, 2023 | flyingsolo.com.au | Emily-Rose Hills |Andrew May |Joss Evans |Amberlea Henriques

In a world driven by digital connectivity, where brands strive to make their mark in a constantly evolving landscape, this fundamental fact will remain true no matter how often social media platforms or algorithms evolve. And that simple truth is, “Consistency is the linchpin of enduring success”., writes social media expert Emily-Rose Hills, founder of the Social Media Coach. This isn’t just another pep talk; it’s a reality check for every brand working to crack the social media code.
Travel's back! Try these science-based tips to beat jetlag

Aug 24, 2023 | flyingsolo.com.au | Andrew May |Joss Evans |Amberlea Henriques |Mia Erickson

Travel is back on the agenda for many Australians and with it comes long-haul flights and the ensuing jet lag. Performance coach Andrew May shares his top science-based tips to beat the fatigue. Jetlag can be a real challenge for frequent travellers resulting in physical and psychological fatigue, disrupting productivity, and causing tension at home. As a high-performance coach working with top athletes and executives, I’ve developed science-based strategies to help overcome jetlag.
First to market advantage: it’s a winner, right?

Aug 22, 2023 | flyingsolo.com.au | Amberlea Henriques |Mia Erickson |Cec Busby |Joss Evans

First-to-market or first mover advantage can enable a business to dominate a market sector by setting the price, establishing strong brand recognition, customer loyalty, economies of scale, and supplier relationships before other players enter the market. Research confirms that consumer inertia and the effort of switching providers often inhibit customers from changing to another supplier. So, the first-to-market advantage is always a winner, right?