Kaity Griffin

Aug 2, 2023 | dynamicbusiness.com | Kaity Griffin

The new financial year brings an air of excitement as business owners map out and forecast their budgets for the year ahead. It is a time to seek out new opportunities, reassess current investments and be strategic on the best ways to increase growth over the next 12 months.

Jul 31, 2023 | insidesmallbusiness.com.au | Kaity Griffin

Did you know that Google is visited 89.3 billion times every month? It has a whopping 91.9 per cent of the market share with 8.5 billion processes being shared everyday. Without a doubt, the search engine has huge capabilities for growth and visibility for small businesses.

Jul 27, 2023 | smartcompany.com.au | Kaity Griffin

In today’s fiercely competitive digital landscape, there is no doubt that businesses are continually vying for the attention of online consumers. For many, Google Ads stands as a dominant force. Its strength lies in providing a powerful platform for businesses to reach a highly engaged customer — one that is motivated by actively searching for a solution to a current problem.

Jul 12, 2023 | flyingsolo.com.au | Annette Densham |Dave Fastuca |Amy Miocevich |Kaity Griffin

Image: Disability advocates and entrepreneurs, Lisa Cox, Zoe Simmons and Natasha PriceWe live in a world slowly embracing difference. Changes to equal opportunity legislation and diversity and inclusion policies within organisations are about creating a fair and equitable playing field for those who often felt unheard and unrepresented. While we have come a long way, many gaps still need to change to truly say everyone has a voice, especially in business and employment, writes Annette Densham.

Jul 11, 2023 | flyingsolo.com.au | Amy Miocevich |Annette Densham |Dave Fastuca |Kaity Griffin

So, you’ve started a new business, you’ve made a few sales through word of mouth and now you’re ready to start growing. Selecting the most suitable marketing channel is really important for small businesses. Not only could the best choices completely transform your life, but poor choices can be catastrophic (no pressure!), writes small business marketing expert Amy Miocevich.