Kerry Flynn

1 week ago | axios.com | Christine Wang |Kerry Flynn

Business Insider CEO Barbara Peng speaks at an Axios event in Cannes, France. Photo: Christine Wang/AxiosBusiness Insider's recent layoffs and changes were "very difficult" but necessary to put the business back on track, CEO Barbara Peng said at an Axios event at Cannes on Wednesday. "We have a responsibility to build a sustainable business. If we can't support ourselves, we actually can't do all the good journalism that we want to and really reach that potential," she said.

1 week ago | axios.com | Kerry Flynn

Axios media correspondent Sara Fischer and Candle Media co-CEO Kevin Mayer. Photo: Kerry Flynn/AxiosCandle Media co-CEO Kevin Mayer said the Blackstone-backed media company plans to sell or IPO its individual brands rather than the overall company. Why it matters: The strategy marks a departure from Candle's original plan and exemplifies growth potential for diversified individual brands versus holding companies.

1 week ago | axios.com | Kerry Flynn

Reddit's new ad tools are powered by insights drawn from its more than 22 billion posts and comments. Illustration: Brendan Lynch/AxiosReddit has launched two new ad tools that help brands understand and showcase conversations happening on the platform, the company exclusively tells Axios. Why it matters: As AI-generated content floods the internet, Reddit is leaning into its 20-year history as a place for human conversation with real-time commentary and community.

2 weeks ago | axios.com | Kerry Flynn

Illustration: Lazaro Gamio/AxiosLyft is ramping up its ad business with new formats, the ride-hailing company exclusively tells Axios. Why it matters: Beyond traditional publishers, more companies with consumer attention and first-party data have looked to advertising to diversify and grow revenue. Driving the news: Lyft's updated ad portfolio includes three formats.

2 weeks ago | axios.com | Kerry Flynn

Data: Financial Modeling Prep; Chart: Axios VisualsWPP has begun a new CEO search, as Mark Read will retire at year's end after more than 30 years at the ad giant and seven at the helm. Why it matters: The company's stock price is down more than 50% since Reed was appointed in 2018. While WPP has undertaken major restructuring, including consolidating creative agencies and the media division, its market performance has lagged behind its peers.