
Sara Fischer
Media Correspondent at Axios
Writer at Axios Media Trends Newsletter
Media Correspondent @Axios, Media Analyst @CNN ([email protected])
Articles
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1 week ago |
axios.com | Kerry Flynn |Sara Fischer
Illustration: Aïda Amer/AxiosNBCUniversal on Wednesday announced it will sell ads for Versant, the new name for Comcast's spinoff of most of its cable networks including USA, CNBC and MSNBC. Why it matters: The deal allows Versant to focus on programming and product while outsourcing ads to NBCU, which already intimately understands the portfolio.
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1 week ago |
axios.com | Sara Fischer
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1 week ago |
axios.com | Sara Fischer |Kerry Flynn
Illustration: Sarah Grillo/AxiosYahoo Sports on Tuesday announced a new deal with Boardroom, a media company co-founded by Kevin Durant and Rich Kleiman, to co-produce a new video series hosted by Kleiman and to launch a content hub. Why it matters: The partnership is the latest in a slew of content deals Yahoo has inked since hiring former ESPN executive Ryan Spoon in 2023.
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1 week ago |
axios.com | Sara Fischer
Illustration: Allie Carl/AxiosFox News Media is projecting half a billion dollars in revenue this fiscal year for its non-cable TV businesses, executive vice president of ad sales Trey Gargano told Axios in a rare interview about the company's financials. Why it matters: Fox has been insulated from some of the viewership challenges plaguing its competitors in the streaming era, but its efforts to diversify away from cable will make its brand even less vulnerable to cord-cutting long term.
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1 week ago |
axios.com | Sara Fischer
Illustration: Allie Carl/AxiosThe Guardian is hiring for more than a dozen new editorial roles to support its U.S. expansion after growing its overall revenue year-over-year by 25%, a source familiar with its plans told Axios. Why it matters: U.K. publications are scrambling to tap into America's lucrative subscription and advertising markets, but The Guardian has found unprecedented success from reader revenue, or donations.
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RT @kerrymflynn: News: @NBCUniversal announced it will sell ads for Versant, the new name for @Comcast's spinoff of most of its cable netwo…

Kari Lake says USAGM has brokered a content deal with OAN https://t.co/admkRHxUWJ

That’s a shortened version. @axios Media Trends Executive Subscribers get access to the full chart and more: https://t.co/sRZm5fg3AT

Good breakdown of the current U.S. sports media rights deals for the Big 4: (via @axios/@sarafischer) https://t.co/R3qXRts4WB