
Articles
Branding as a System, Not a Campaign: Evolving Legal Identities for the Digital Age – PRINT Magazine
1 week ago |
printmag.com | Lynda Decker |Kim Tidwell
Law firms often approach branding as a series of discrete projects—a new logo, a website redesign, or a campaign to launch a practice group. Yet, this piecemeal approach has become increasingly inadequate as the legal landscape undergoes seismic shifts driven by digital transformation, changing client expectations, and market consolidation. The firms that will define the next era of legal marketing aren’t treating brand as a visual refresh or a campaign cycle.
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1 week ago |
printmag.com | Kim Tidwell
This week’s guest is illustrator, art director, and fine artist Carson Ting. Ting kicked off his career in Toronto before moving across the country for a dream job at Rethink. Today, he is best known as an artist and founder of Chairman Ting. He’s a bit of a legend in Vancouver, where his murals are plentiful and, on occasion, span entire city blocks. Host Nicola Hamilton catches up with Ting on the heels of a career reset.
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1 week ago |
printmag.com | Kim Tidwell
Monotype and Adobe have announced that 750+ premium Monotype typefaces will be available to Creative Cloud users. The bump in font choice (now totaling over 2,800) includes icons such as Helvetica, Avenir, Gotham, Benton Modern, and FF Din. Also included are many of the most popular fonts from Monotype Foundry Partners worldwide, including multilingual, on-trend, and expressive display fonts. Choice is the obvious benefit—who doesn’t love having more choices?
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1 week ago |
printmag.com | Debbie Millman |Kim Tidwell
Debbie Millman’s ongoing project “What Matters,” an effort to understand the interior life of artists, designers, and creative thinkers, is now in its third year. Each respondent is invited to answer ten identical questions and submit a nonprofessional photograph. Curt Schreiber is the chief creative officer at VSA Partners, a role in which he guides the company’s creative philosophy and establishes design standards.
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1 week ago |
printmag.com | Sam Aquillano |Kim Tidwell
Design doesn’t own innovation — everyone does. The key is embedding it strategically. Maria GiudiceHow can designers lead effectively, drive change inside large organizations, and shape the future of business? I spoke with Maria Giudice, a trailblazing design executive, founder of Hot Studio, and former design leader at Facebook and Autodesk, to explore her journey from artist to entrepreneur to corporate changemaker.
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