
Articles
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Jan 7, 2025 |
insider.fitt.co | Kristen Fedeli
Presented by A smart ecosystem transforming healthcare through exercise. Prohibition is back on. Teetotal RecallUS Surgeon General Dr. Vivek Murthy issued an advisory on alcohol, linking consumption to increased cancer risk. Responsible for 20K deaths per year, drinking is a leading preventable cause of cancer in the US behind only tobacco and obesity.
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Jan 7, 2025 |
insider.fitt.co | Kristen Fedeli
Exercisers want it all. The latest: Life Time’s annual wellness survey highlights demand for holistic fitness, recovery, supplements, and more. Get right. Recovery protocols are a priority, and 69% of respondents want to incorporate sauna sessions, outpacing ice baths (42%) and assisted stretching (50%). Stay strong. Building muscle was the top fitness goal, with younger and older demos embracing weights over cardio equipment for strength and longevity. Feel good.
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Jan 7, 2025 |
insider.fitt.co | Kristen Fedeli
Withings is designing a portal to the doc’s office. What’s happening: The French healthtech company teased a smart mirror concept called OMNIA. Its free-standing diagnostic station will use AI to assess body comp, heart health, and lung function — while integrating Withings’ smart scales, blood pressure cuffs, and urinalysis pods. Seeking clinical co-sign, it’ll feature an AI health copilot for remote care. Med bay. OMNIA may never materialize, but preventative diagnostics are in demand.
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Jan 7, 2025 |
insider.fitt.co | Kristen Fedeli
Nike is getting back to basics. Just redo it. In the first earnings report as CEO, Elliott Hill said the iconic brand’s return to greatness will be through sport. “We lost our obsession with sport. Moving forward, we will lead with sport and put the athlete at the center of every decision.” Turnaround. Nike’s stock declined ~29% this year, shedding $50B in market cap as competitors like On and HOKA gained ground.
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Jan 7, 2025 |
insider.fitt.co | Kristen Fedeli
The WELL continues to break ground. What’s happening: The holistic wellness brand will commence work on its second Miami-area residence in Coconut Grove later this year. Engineered for physical, mental, and spiritual well-being, the $650M luxury development and membership community will feature 195 residences, a rooftop lounge, signature wellness club, and pickleball courts — plus extras like a crystal cave and communal bathhouse. The good life.
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