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MYndspan Launches Crowdfunding Campaign to Expand Access to Preventive Brain Health Technology

2 weeks ago | insider.fitt.co | Ali Pokorny

London, UK / Apr 8, 2025 / MYndspan MYndspan, the first company to bring clinical-grade Magnetoencephalography (MEG) brain scanning directly to consumers, has launched its equity crowdfunding campaign on Crowdcube. Backed by strategic partnerships with neurotech leaders MEGIN, IMEDCO, Bios Health and Re:Cognition Health, MYndspan is unlocking access to the most advanced, non-invasive measure of brain function, starting at its flagship London centre.
Issue No. 325: Red Zone | Fitt Insider

1 month ago | insider.fitt.co | Anthony Vennare |Sam Sette

As next-gen diagnostics quantify recovery, red light therapy could illuminate the efficacy of alternative medicine. Read the full issue to learn how.
Training App Future Merges with Tom Brady's Autograph

Jan 23, 2025 | insider.fitt.co | Ali Pokorny

Future’s pairing PT with TB. What’s happening: The personal training app merged with Autograph, a fan loyalty and engagement app co-founded by NFL vet Tom Brady. Brady will become co-chairman of Future’s board while tapping Autograph’s relationships with elite athletes to amplify the digital training experience. Winning mindset. Assuming the same role post-merger Future CEO Rishi Mandal believes the brands have a shared mission: connecting consumers to greatness.
Issue No. 317: Great Debate

Jan 7, 2025 | insider.fitt.co | Kristen Fedeli

Presented by A smart ecosystem transforming healthcare through exercise. Prohibition is back on. Teetotal RecallUS Surgeon General Dr. Vivek Murthy issued an advisory on alcohol, linking consumption to increased cancer risk. Responsible for 20K deaths per year, drinking is a leading preventable cause of cancer in the US behind only tobacco and obesity.
Strength, Recovery Top 2025 Fitness Goals

Jan 7, 2025 | insider.fitt.co | Kristen Fedeli

Exercisers want it all. The latest: Life Time’s annual wellness survey highlights demand for holistic fitness, recovery, supplements, and more. Get right. Recovery protocols are a priority, and 69% of respondents want to incorporate sauna sessions, outpacing ice baths (42%) and assisted stretching (50%). Stay strong. Building muscle was the top fitness goal, with younger and older demos embracing weights over cardio equipment for strength and longevity. Feel good.
Withings Unveils Diagnostic Smart Mirror

Jan 7, 2025 | insider.fitt.co | Kristen Fedeli

Withings is designing a portal to the doc’s office. What’s happening: The French healthtech company teased a smart mirror concept called OMNIA. Its free-standing diagnostic station will use AI to assess body comp, heart health, and lung function — while integrating Withings’ smart scales, blood pressure cuffs, and urinalysis pods. Seeking clinical co-sign, it’ll feature an AI health copilot for remote care. Med bay. OMNIA may never materialize, but preventative diagnostics are in demand.
Nike’s New CEO: It’s All About the Athlete

Jan 7, 2025 | insider.fitt.co | Kristen Fedeli

Nike is getting back to basics. Just redo it. In the first earnings report as CEO, Elliott Hill said the iconic brand’s return to greatness will be through sport. “We lost our obsession with sport. Moving forward, we will lead with sport and put the athlete at the center of every decision.” Turnaround. Nike’s stock declined ~29% this year, shedding $50B in market cap as competitors like On and HOKA gained ground.
The WELL Plots New Miami Wellness Community

Jan 7, 2025 | insider.fitt.co | Kristen Fedeli

The WELL continues to break ground. What’s happening: The holistic wellness brand will commence work on its second Miami-area residence in Coconut Grove later this year. Engineered for physical, mental, and spiritual well-being, the $650M luxury development and membership community will feature 195 residences, a rooftop lounge, signature wellness club, and pickleball courts — plus extras like a crystal cave and communal bathhouse. The good life.
US Healthcare Spending to Hit $9T by 2028

Jan 7, 2025 | insider.fitt.co | Kristen Fedeli

Poor health is costly. The news: US healthcare spending reached a staggering $4.9T in 2023, up 7.5% from 2022. Healthcare accounts for 17.6% of GDP. Per person costs climbed to $14,570 annually. Spending is set to top $9T by 2028, surpassing 20% of GDP. Code red. America’s current system is buckling as more people seek care while prices rise for everything from hospital visits to meds.
WHOOP Unlocks New Women's Health Biomarker

Jan 7, 2025 | insider.fitt.co | Kristen Fedeli

WHOOP is breaking new ground. What’s happening: The wearable maker discovered links between women’s heart rate fluctuations and reproductive health. Decoded. Analyzing menstrual cycle data from 11.5K women, WHOOP researchers developed “cardiovascular amplitude” — a novel biomarker measuring the wave-like pattern between heart rate’s monthly low point (day 5) and peak (day 26). Using its wearable to quantify the impact, users with lower heart rhythm amplitude were found to have reduced fertility.