Kristina Stidham

Philadelphia

Digital Content Director at Total Retail

Digital Content Director at Women in Retail Talks

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Articles

Retail Execs Meet With President Trump to Discuss Tariffs

3 days ago | mytotalretail.com | Kristina Stidham

President Donald Trump on Monday met with chief executives from three of the nation’s top retailers, who came to the White House to discuss how his sweeping tariff plans could impact their import-heavy business models, reports CNBC. Walmart CEO Doug McMillon, Target CEO Brian Cornell, and The Home Depot CEO Ted Decker were in attendance to discuss the broad-based tariffs likely to raise the cost of everyday goods that they import.
How Albertsons is Measuring the Value of its Media Collective

3 days ago | mytotalretail.com | Kristina Stidham

While attending Shoptalk 2025 in Las Vegas last month, Total Retail's Editor-in-Chief Joe Keenan had the opportunity to interview Liz Roche, vice president of media and measurement at Albertsons Media Collective, the retail media arm for Albertsons Companies. In the wide-ranging conversation, Roche discusses the mission of Albertsons Media Collective, her role and career background, and what challenges exist in evaluating retail media performance for brand partners.
How AliExpress is Growing U.S. Consumer Market Share

1 week ago | mytotalretail.com | Kristina Stidham

While attending Shoptalk 2025 in Las Vegas from March 25-27, Total Retail's Editor-in-Chief Joe Keenan had the opportunity to interview Chris Carl, head of marketing, U.S. for AliExpress, an international B-to-C e-commerce platform under the Alibaba Group. Carl discusses his role in growing market share for Alibaba's consumer e-commerce business in the U.S., recent updates to its AliExpressLocal Marketplace, and how U.S. sellers are using its more hands-on AliExpressDirect program.
Wayfair Enhances Shopper Trust With Verified Product Program

1 week ago | mytotalretail.com | Kristina Stidham

While attending Shoptalk 2025 in Las Vegas from March 25-27, Total Retail's Editor-in-Chief Joe Keenan had the opportunity to interview Jon Blotner, president of commercial and operations at Wayfair, one of the world's largest home retailers. Blotner discusses the launch of the Wayfair Verified program, the process for identifying products as Wayfair Verified, and its impact on the customer experience.
A Recap of Top Trends and Takeaways From Shoptalk 2025

2 weeks ago | mytotalretail.com | Kristina Stidham

In this episode of Retail Right Now, Total Retail's Joe Keenan and Marie Albiges share their biggest takeaways from Shoptalk 2025, held from March 25-27 in Las Vegas. They detail the key industry trends discussed on stage at the event as well as the insightful conversations between women leaders at the Women in Retail Pavilion, hosted by Total Retail's sister brand, Women in Retail Leadership Circle.
REBEL is Tackling Retail's Returns Problem With Recommerce

2 weeks ago | mytotalretail.com | Kristina Stidham

While attending Shoptalk 2025 in Las Vegas from March 25-27, Total Retail's Editor-in-Chief Joe Keenan had the opportunity to interview Emily Hosie, founder and CEO of REBEL, formerly REBELStork, a Certified B Corp and the leading tech-driven recommerce solution for returns and overstock in North America. Hosie provides an overview of the business, her career background and inspiration for launching REBEL, as well as the consumer behavior trends she's seeing around recommerce.
Women in Retail Leadership Circle Partnering With CommerceNext

2 weeks ago | womeninretail.com | Kristina Stidham

Women in Retail Leadership Circle (WIRLC) is in the business of getting as many female voices into the conversation when it comes to the world of retail, so we’re thrilled to be partnering with CommerceNext on a number of initiatives this year. You can learn more about each in the video above, featuring a conversation between Women in Retail Leadership Circle Managing Editor Marie Albiges, and Kim Mancuso Telford, executive vice president, CommerceNext.
Apparel, Shoe Retailers Delay Orders, Freeze Hiring as Tariffs Hit

2 weeks ago | mytotalretail.com | Kristina Stidham

Clothing and accessories retailers across the United States are delaying orders and freezing hiring ahead of tariff hikes that take effect Wednesday on products imported from Vietnam and China, reports Reuters. These businesses, much like Nike and Lululemon, face an impossible choice: offset the cost of tariffs by raising prices by some 40 percent — potentially cratering sales — or absorb the cost increase and further strain already-thin profit margins.
SharkNinja CEO Mark Barrocas on Storytelling to Create Demand

2 weeks ago | mytotalretail.com | Kristina Stidham

While attending Shoptalk 2025 in Las Vegas from March 25-27, Total Retail's Editor-in-Chief Joe Keenan had the opportunity to speak with Mark Barrocas, CEO of SharkNinja, a global product design and technology company with a diversified portfolio of five-star rated lifestyle solutions that positively impact people’s lives in homes around the world.
Meet Our 2025 Women in Retail Leadership Summit Coaches

3 weeks ago | womeninretail.com | Kristina Stidham

Meet our 2025 Women in Retail Leadership Summit (WIRLS) coaching team! Summit attendees can book a one-on-one session with these Women in Retail Leadership Circle-certified coaches at the event: Carrie Skowronski, Founder and CEO, Leadology Tiffany Yvonne Gratton, Leadership, Lifestyle and Performance Consultant, Playmaker Solutions Samantha Craig Vient, CFP®, Wealth Management Financial Advisory, Ellevest Laura Ravo, Chief Operating Officer, SHINE Strategy Christina McFadden, Founder and...