Lauren McNamara

Sydney

Associate Editor at Mumbrella

she/her | on Gadigal land | Journalist @mumbrellanews [email protected]

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Articles

GroupM officially rebrands to WPP Media

1 week ago | mumbrella.com.au | Lauren McNamara

The GroupM brand has been retired, with WPP’s global media arm officially rebranding to WPP Media. Described as a “AI-driven media company”, the new WPP Media will be powered by WPP Open, the holdco’s AI operating system. Globally, WPP Media claims billings of more than US$60 billion (AU$94 billion), working with “more than 75%” of the world’s leading advertisers in over 80 markets.
Redundancies hit Linkedin News as part of global Microsoft cuts

1 week ago | mumbrella.com.au | Lauren McNamara

Following Microsoft’s announcement earlier in the month of a 3% cut to its total workforce, several local Linkedin News editors have been made redundant this week. Microsoft, which owns Linkedin, is laying off around 3% of its workforce — approximately 6,000 people — across all levels, teams, and geographies. According to CNBC, it’s the tech giant’s largest round of redundancies since the elimination of 10,000 roles in 2023.
Seven's Gemma Acton departs, Sean Power promoted

1 week ago | mumbrella.com.au | Lauren McNamara

The Seven Network has confirmed several senior leadership changes, including the promotion of Sydney news boss Sean Power to a national role, and the departure of news operations boss Gemma Acton. Acton was director of news operations, a role she had been in for less than a year. She was responsible for leading and implementing the division’s digital-first strategy, as well as overseeing budgets. Prior to that, she was Seven’s finance editor.
Dentsu Creative's Ben Coulson departs after less than two years

1 week ago | mumbrella.com.au | Lauren McNamara

Dentsu Creative ANZ’s chief creative officer Ben Coulson has left the agency after less than two years. Kirsty Muddle, CEO of practice and product at Dentsu AUNZ, confirmed his exit in a statement to Mumbrella on Friday. “Ben has moved on from our team, and we thank him for his contribution and his passion around the craft. We wish him well for what’s next and he remains a good friend of this business,” she said.
Broadsheet makes first London appointments

1 week ago | mumbrella.com.au | Lauren McNamara

Ahead of its full UK launch in September, independent publisher Broadsheet Media has made its first London hires. The culture and lifestyle publisher has made three senior appointments to the launch team, marking its first move to the international market. Broadsheet was founded by Nick Shelton 15 years ago in Australia. He told Mumbrella earlier this year that the business is “in great shape” to expand.
'New baby, large mortgage, no clients, legal threats... What could go wrong?!'

1 week ago | mumbrella.com.au | Lauren McNamara

In Dynamic Duos, Mumbrella each week asks two colleagues with a professional and personal affiliation to share with readers the importance of workplace relationships in an increasingly hybridised world of work. Lyndall Spooner:It was the late 1990s, I was still hanging onto my big hair from the 1980s and had just started working in the market research arm of a technology consultancy called Invetech. David worked in the suit-wearing and clean-cut strategy team.
Oatly creative chief's subversive message

1 week ago | mumbrella.com.au | Lauren McNamara

The creative mastermind behind leading oat milk brand Oatly’s global growth, John Schoolcraft, has one incredibly hot take — that it is time to kill the marketing department. Kicking off day two at Mumbrella360, the Sweden-based creative rocked the room when he shared his journey with the brand as its chief creative officer, which began with sending the existing marketing team “on their way”.
Mumbrellacast goes live: LinkedIn, highly paid talent, and where it all began for Burrowes

1 week ago | mumbrella.com.au | Lauren McNamara

Join Hal Crawford, Tim Burrowes, Cat McGinn, Christie Poulos and Abe Udy for a look at everything under Australia’s media and marketing umbrella. Recorded live on stage at Mumbrella360, this special episode of the Mumbrellacast sees the worlds of Unmade and Mumbrella collide. Over the past two weeks, we’ve been hearing from multiple sources that Linkedin is becoming increasingly relevant for marketers. We discuss if the platform’s moment is just a fad or the start of a new age of marketing.
Coles' chief customer officer Amanda McVay to depart amid overhaul

1 week ago | mumbrella.com.au | Lauren McNamara

Coles’ chief customer officer Amanda McVay will leave the supermarket giant following a restructure to its customer, retail, and marketing functions. McVay joined Coles mid-2023, reporting to CEO Leah Weckert. She filled the position left vacant by the late Lisa Ronson. The transition to a chief customer officer role signalled a broader remit, with a focus on a more connected customer experience.
Justin Graham to step down as APAC CEO of M+C Saatchi Group

1 week ago | mumbrella.com.au | Lauren McNamara

M+C Saatchi Group has announced that APAC CEO Justin Graham will step down later this year. It has also named former Clemenger BBDO boss Dani Bassil as its new local CEO. As part of a broader realignment, the Asia business will transition to being led from the Singapore HQ. He has been with M+C Saatchi for 12 years, including six as group CSO Australia, before being promoted to the role of CEO AUNZ in 2020.