Mumbrella

6 hours ago | mumbrella.com.au | Matthew Leong

João Ferraz de Mesquita – the director of Amazon Prime Video for Australia, New Zealand, LATAM and Canada – will deliver a keynote at the World Out of Home Organization’s Annual Global Congress. The announcement:The World Out of Home Organization’s Annual Global Congress convenes in Latin America for the first time — in Mexico City from June 4–6 — with a star-studded line-up of speakers from all sides of the Out of Home industry.

6 hours ago | mumbrella.com.au | Matthew Leong

Zitcha has been selected to power Frasers Group’s new Elevate retail media network. The announcement:Frasers Group has announced the launch of ELEVATE, the new retail media network powered by Frasers’ first-party data that helps brand partners connect with customers through highly personalised advertising.

6 hours ago | mumbrella.com.au | Matthew Leong

Wonder has joined forces with Eat Up, a leading charity providing free school lunches to children in need, breaking the Guinness World Record for the longest line of sandwiches as 350 school children from six schools rolled up their sleeves to make 14,520 sandwiches. These students gathered at the iconic Sydney venue, Overseas Passenger Terminal, breaking the record, as all of the kids pitched in to help Aussie families doing it tough.

6 hours ago | mumbrella.com.au | Matthew Leong

The Faith Agency is officially under new leadership, with founding partners Stephen Mottram and David Trussler stepping aside as directors and appointing Ben Crocker as the firm’s new managing director. The change, in the works for over three years, marks a continued revival for the long-standing independent agency and sees Ben step into the key leadership position backed up by digital director Kate Farr and head of media Megan Butler.

7 hours ago | mumbrella.com.au | Matthew Leong

It’s a seductive dream factory: ordinary Australians with musical talent offered the opportunity to become overnight stars via a TV talent show. But a new LiSTNR podcast documentary The Moment It Changed: Touchdown lifts the lid on the reality of how we’ve been manipulated by blockbuster shows, from Popstars to Australian Idol and The Voice.