Luc Wiesman

Founder and Publisher at DMARGE

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Articles

Inside The Most Secretive Room In Swiss Watchmaking

2 days ago | dmarge.com | Luc Wiesman

After three days of watches, champagne, and the occasional existential crisis about which GMT to buy, our final stop in Geneva was the Vacheron Constantin manufacture. We visited just hours before flying out, because the best time to see how horological masterpieces are made is when you’re severely dehydrated and sleep-deprived. The official tour was impressive.
If I Only Had $10,000 To Spend On A Watch, I'd Buy This Right Now

4 days ago | dmarge.com | Luc Wiesman

There are thousands of watches in the sub-$10K bracket, but if I had to pull the trigger on just one today, it’d be the Omega Seamaster Diver 300M Co-Axial Master Chronometer 42mm, specifically the black dial on a steel bracelet (ref. 210.30.42.20.01.001). Why? Because it’s the perfect contradiction. Quietly iconic without being loud. Technically modern without trying too hard. Handsome in a way that doesn’t beg for attention.
The World’s Hottest Running Shoes Have One Major Flaw

1 week ago | dmarge.com | Luc Wiesman

Editors' product recommendations may earn DMARGE a commission Learn more. I’m now on my fourth pair of On Running shoes, two Cloudsurfers, one Cloudeclipse, and most recently, the new Cloudsurfer 2. Three pairs squeaked, and one that (finally) doesn’t. And after all that, I’ve got one question: how does one of the world’s most hyped running brands make sneakers that are this embarrassing to walk in? It’s not just a mild chirp.
The World’s Hottest Running Shoes Have One Major Flaw

1 week ago | flipboard.com | Luc Wiesman

The World’s Hottest Running Shoes Have One Major FlawThey look good. They feel great. But walk in them twice and they squeak like mad. Here’s how On Running got it so wrong. Editors' product …
You Couldn’t Pay Me To Drive A Volkswagen Until I Saw This Thing In Bondi

1 week ago | dmarge.com | Luc Wiesman

If Rolex is the Audi of watches, then Tudor is Volkswagen — the so-called people’s brand. Solid, practical, occasionally surprising, but rarely the thing you actually lust after. That’s been Volkswagen’s problem for the better part of two decades. Sure, they’ve made reliable cars. But exciting? Aspirational? Not since the Kombi and the original Golf GTI had their moments in the sun.
Everyday Products You Didn’t Know Came from Business Class

1 week ago | dmarge.com | Luc Wiesman

Business Class seats have driven innovation into your everyday life. Memory Foam was perfected in lie-flat seats, now in your mattress. Privacy Pods went from business class cabins to co-working spaces. It’s easy to roll your eyes at the excesses of business class: the lie-flat beds, the wine pairings, the sliding doors that make you feel like you’ve finally escaped the crying baby in 17C.
Everyday Products You Didn’t Know Came from Business Class

1 week ago | flipboard.com | Luc Wiesman

1 day agoLet's face it, flying in economy sucks — especially on a long-haul flight. But choosing the right seat can make things way more comfortable. Paying a few extra bucks can be the difference between stretching out into the aisle versus squeezing into a middle seat, wondering how to wake up a neighbor …
Business Class Innovations That Made Their Way Into Everyday Products

1 week ago | dmarge.com | Luc Wiesman

It’s easy to roll your eyes at the excesses of business class: the lie-flat beds, the wine pairings, the sliding doors that make you feel like you’ve finally escaped the crying baby in 17C. But behind the curtain (literally and figuratively), these premium seats have quietly driven innovation that’s now woven into your everyday life.
Business Class Innovations That Made Their Way Into Everyday Products

1 week ago | flipboard.com | Luc Wiesman

12 hours agoOne Airline Ticket Can Take You On A Bucket List Trip Around the World (Here’s How)✈️🌏Ready to tackle your travel Bucket List? There’s a better (& cheaper!) way to do it. And it involves an airline ticket you’ve never heard of. Let’s …8 hours agoIberia A321XLR Business Class: A Mixed BagHello from the United States, as I’ve completed my quick Aer Lingus & Iberia A321XLR adventure.
Why My Next Watch Won’t Be A Rolex

1 week ago | dmarge.com | Luc Wiesman

There was a time when pulling up your sleeve to reveal a Rolex was the ultimate flex. But these days, it just feels expected. I caught up with a mate recently. He clocked the watch on my wrist, something independent, lesser known, and scrunched his face. “Why are you wearing that?” he asked, like I’d just committed a horological crime. And honestly, it said more about him than the watch and made ponder this thread.