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Inside The Most Secretive Room In Swiss Watchmaking

2 days ago | dmarge.com | Luc Wiesman

After three days of watches, champagne, and the occasional existential crisis about which GMT to buy, our final stop in Geneva was the Vacheron Constantin manufacture. We visited just hours before flying out, because the best time to see how horological masterpieces are made is when you’re severely dehydrated and sleep-deprived. The official tour was impressive.
If I Only Had $10,000 To Spend On A Watch, I'd Buy This Right Now

4 days ago | dmarge.com | Luc Wiesman

There are thousands of watches in the sub-$10K bracket, but if I had to pull the trigger on just one today, it’d be the Omega Seamaster Diver 300M Co-Axial Master Chronometer 42mm, specifically the black dial on a steel bracelet (ref. 210.30.42.20.01.001). Why? Because it’s the perfect contradiction. Quietly iconic without being loud. Technically modern without trying too hard. Handsome in a way that doesn’t beg for attention.
The World’s Hottest Running Shoes Have One Major Flaw

1 week ago | dmarge.com | Luc Wiesman

Editors' product recommendations may earn DMARGE a commission Learn more. I’m now on my fourth pair of On Running shoes, two Cloudsurfers, one Cloudeclipse, and most recently, the new Cloudsurfer 2. Three pairs squeaked, and one that (finally) doesn’t. And after all that, I’ve got one question: how does one of the world’s most hyped running brands make sneakers that are this embarrassing to walk in? It’s not just a mild chirp.
You Couldn’t Pay Me To Drive A Volkswagen Until I Saw This Thing In Bondi

1 week ago | dmarge.com | Luc Wiesman

If Rolex is the Audi of watches, then Tudor is Volkswagen — the so-called people’s brand. Solid, practical, occasionally surprising, but rarely the thing you actually lust after. That’s been Volkswagen’s problem for the better part of two decades. Sure, they’ve made reliable cars. But exciting? Aspirational? Not since the Kombi and the original Golf GTI had their moments in the sun.
Everyday Products You Didn’t Know Came from Business Class

1 week ago | dmarge.com | Luc Wiesman

Business Class seats have driven innovation into your everyday life. Memory Foam was perfected in lie-flat seats, now in your mattress. Privacy Pods went from business class cabins to co-working spaces. It’s easy to roll your eyes at the excesses of business class: the lie-flat beds, the wine pairings, the sliding doors that make you feel like you’ve finally escaped the crying baby in 17C.
Walton Goggins’ Met Gala Watch Shows Two Episodes Of 'White Lotus' Go A Long Way

1 week ago | dmarge.com | Ben Esden

Walton Goggins made his first Met Gala appearance. The White Lotus star was rocking a limited edition Vacheron Constantin. Goggins understood the Superfine brief. Everyone’s favourite villain, Walton Goggins, has enjoyed a generational press run following the resounding success of HBO’s The White Lotus. And this year, checking into the 2025 Met Gala was certainly no different. Making his first-ever appearance at fashion’s biggest night, Goggins brought the same offbeat energy fans love him for.
American Benchmark: 11 Ways the GMC Yukon Denali Redefines Full-Size SUV Standards

1 week ago | dmarge.com | Mike Sinclair

GMC releases its first-ever model in Australia, the Yukon Denali. A tech-lover’s dream with a 16.8″ central touchscreen, 15″ head-up display, and dual 12.6″ rear entertainment screens – all standard. The Yukon Denali boasts luxury features fitted throughout. It’s big, it’s brash, and it sets a new standard for large SUVs in terms of its balance of luxury, capability, and street cred. The first-ever GMC model to be officially imported Down Under, the Yukon Denali is a peak-SUV, USA-style.
Business Class Innovations That Made Their Way Into Everyday Products

1 week ago | dmarge.com | Luc Wiesman

It’s easy to roll your eyes at the excesses of business class: the lie-flat beds, the wine pairings, the sliding doors that make you feel like you’ve finally escaped the crying baby in 17C. But behind the curtain (literally and figuratively), these premium seats have quietly driven innovation that’s now woven into your everyday life.
Why My Next Watch Won’t Be A Rolex

1 week ago | dmarge.com | Luc Wiesman

There was a time when pulling up your sleeve to reveal a Rolex was the ultimate flex. But these days, it just feels expected. I caught up with a mate recently. He clocked the watch on my wrist, something independent, lesser known, and scrunched his face. “Why are you wearing that?” he asked, like I’d just committed a horological crime. And honestly, it said more about him than the watch and made ponder this thread.
Watch Purists Called It Jewellery, Now It's The Hottest Brand in 2025

1 week ago | dmarge.com | Ben Esden

Watch purists refused to take Cartier seriously in the horological market. Cartier shifted its focus to make its own movements in the 2000s. By 2025, Cartier is one of the hottest brands in the world. It’s funny how the pendulum swings. For decades, watch purists refused to take Cartier seriously. To them, it was a jeweller dabbling in timekeeping. Masters of design, sure, but not a true watchmaker.