Massimo Marcolivio

Nov 28, 2024 | imd.org | Massimo Marcolivio

In June 2024, the world premiere of The Last Screenwriter, a movie with an AI-generated script, was canceled in London due to widespread protests. However, it was far from the end of artificial intelligence in the film industry. Three months later, the AI video startup Runway signed a landmark agreement with Lionsgate, the studio behind the Twilight and John Wick movies.

Dec 7, 2023 | imd.org | Michael Wade |Massimo Marcolivio

In the fast-paced world of digital transformation, where the promise of innovation meets the challenge of implementation, failure rates loom ominously. Many organizations invest considerable resources, time, and effort, only for their digital transformation project to falter. Going by market surveys, a startlingly high 88% of digital transformation initiatives meet this fate, leaving organizations to deal with the aftermath of unrealized expectations.

Apr 12, 2023 | handelszeitung.ch | Massimo Marcolivio

Datenerhebung in vier KategorienDie Ursachen für eine lückenhafte Erfolgsmessung sind vielfältig, die Auswirkung bleibt dieselbe: Ohne zu messen, lässt sich die digitale Transformation nicht managen. Abhilfe schafft ein Messansatz, den Dell Technologies gemeinsam mit Michael Wade, Professor für Innovation und Strategie an der Business School IMD, entwickelt hat. Der Ansatz basiert auf vier Kategorien, welche die wichtigsten Wirkungsbereiche der Digitalisierung darstellen.

Mar 24, 2023 | imd.org | Michael Watkins |Louise Muhdi |Massimo Marcolivio |Michael Wade

Chatbots have the clear potential to influence people towards dangerous beliefs and behaviors.