Matt Brown

Chicago

Founder and publisher of @extrapointsmb, a newsletter on off-the-field stuff in college sports. Also on the other website.

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Articles

Exempting athlete NIL money from state income taxes is an insult to state taxpayers

Feb 21, 2025 | extrapointsmb.com | Matt Brown

Good morning, and thanks for spending part of your day with Extra Points. I want to make a quick announcement before we get into the guts of the newsletter. We’re launching a new secondary publication, called The Library Card, which is focused on giving updates and context around our data product, Extra Points Library. Subscribing to the Library Card is totally free! We have a major update to Extra Points Library for Monday.
A shakeup is coming to college video game licensing. Here's what that means for everybody

Feb 19, 2025 | extrapointsmb.com | Matt Brown

Good morning, and thanks for your continued support of Extra Points. Most Extra Points readers are broadly familiar with the terms of the licensing agreements for EA Sports College Football 25. EA set aside 10% of sales revenue to go to a licensing pool for the college IP, with schools who finished with lots of AP Top 25 finishes over the last decade getting more money. Players, on the other hand, were offered $600 and a free copy of the game.
What a Good Athletic Director Looks Like

Feb 18, 2025 | d3playbook.com | Matt Brown |Steve Ulrich

FEBRUARY 18, 2025 | composed by STEVE ULRICH News and notes on the largest and best Division in the NCAA. #whyD3 Send tips to and/or via DM 🥶 Hello, Tuesday. Baby, it’s cold outside. Headlines🤷 What Does a Good AD Look Like? 🔴 Wesleyan Tops MBB Rankings🟣 NYU Remains On Top of WBB Listings🟡 BW’s Petrella Goes For 3rd Straight Wrestling Crown 🗓️ What’s Happening Today. The DIII Interpretations and Legislation Committee meets virtually today and Wednesday. 🥍 Support Our Newest Venture.
This weekend, go watch a sporting event you don't understand

Feb 18, 2025 | extrapointsmb.com | Matt Brown

Good morning, and thanks for spending part of your day with Extra Points. If you love a Big 12 program, and you’re frustrated that the national talking heads don’t understand what is happening in your neck of the woods…you’re in luck. The Ten12 Podcast Network has specific shows for every team in the Big 12…by fans who know those schools the best. If you want to know what’s happening in Kansas, Arizona, UCF and everywhere in between, the Ten12 Network has the show for you.
We checked the most recent IRS data for dozens of collectives. Here's what we learned:

Feb 14, 2025 | extrapointsmb.com | Matt Brown

Good morning, and thanks for spending part of your day with Extra Points. Today, we’re bringing back old newsletter friend Andy Wittry for another examination of IRS data. Last January, we examined 40 IRS 990s from non-profit NIL collectives in an attempt to better understand their fundraising efforts. While this was a useful exercise, the most current 990 data we had was from 2022, relatively early in the NIL era. Many large collectives hadn’t really become fully operational yet.
What a good Athletic Director looks like

Feb 13, 2025 | extrapointsmb.com | Matt Brown

Good morning, and thanks for your continued support of Extra Points. This edition of Extra Points is brought to you in part by Gameday Grails: Do I already own too much retro-inspired college athletic gear? Yes. It’s a source of actual contention in my household. Will I let that stop me from buying this sick looking Ohio State jacket? Maybe, maybe not. That depends on you. If you beat me to it, I won’t be able to buy the jacket.
Chicago State Football is about to become even more real

Feb 12, 2025 | extrapointsmb.com | Matt Brown

Good morning, and thanks for spending part of your day with Extra Points. I feel like I’ve been writing about the possibility of Chicago State football almost as long as I’ve been writing Extra Points. Back in 2021, I wrote that I didn’t think the school was being irrational for seriously considering the idea. In 2023, after the school announced a new exploratory committee to study starting a team, I dug into some of the more concrete next steps the school needed to figure out.
Let's talk about private equity for a second

Feb 4, 2025 | extrapointsmb.com | Matt Brown

Good morning, and thanks for your continued support of Extra Points. There’s a lot of interest in private equity in college athletics right now. The Big Ten is reportedly kicking the tires on private equity investments. The Big 12 and AAC have also looked into it, and very well may announce deals later this year. Florida State also memorably considered it, although those talks didn’t end in a deal.
Who is objecting to House, and why should I care? A primer, in Plain English:

Feb 3, 2025 | extrapointsmb.com | Matt Brown

Good morning, and thanks for spending part of your day with Extra Points. Sometimes, when you write as often as I do about off-the-field stuff in college sports, it’s easy to get too bogged down in the details. While tracking every tiny update in a massive story is valuable, sometimes it’s worth it to take a step back and try to translate everything into Plain English.
Does the ACC/ESPN news mean realignment peace in our time?

Jan 31, 2025 | extrapointsmb.com | Matt Brown

Good morning, and thanks for spending part of your day with Extra Points. Thursday was an absolutely hee-uge day for college sports news, and I know we can’t get to everything in this specific newsletter. But I do want to talk a little bit about a huge TV industry update that has significant realignment, legal and on-the-field implications. On Thursday morning, the ACC and ESPN announced that the four letter network exercised its contractual option to extend the league’s media rights agreement.