Matthew Leong

2 weeks ago | mumbrella.com.au | Matthew Leong

Snapchat’s former APAC GM Kathryn Carter has created a menopause support solution named My Pause.The announcement:New research reveals women would rather turn to AI than talk to their partners, GPs or mothers about menopause – Kathryn Carter, former Snapchat Asia Pacific GM, is changing that. After leading the billion-dollar tech platform and navigating seven rounds […]

3 weeks ago | mumbrella.com.au | Matthew Leong

Oreo’s collaboration with US actress Selena Gomez – a horchata inspired Oreo Cookie – will be made available in Australia from June 25. The announcement:After making waves in the U.S and sending social media into a frenzy, the highly anticipated Limited Edition Selena Gomez OREO Cookies are finally coming to Australia – hitting supermarkets nationwide from June 25. The brand-new OREO cookie brings together Selena’s passions and fandom into one deliciously dunkable bite.

3 weeks ago | mumbrella.com.au | Matthew Leong

F.Y.I. R.M. Williams has collaborated with Banter on a new campaign – ‘Grab Life by the Tugs’. The announcement:Grab Life by the Tugs is the new brand campaign launched this week by iconic Australian brand R.M.Williams.

3 weeks ago | mumbrella.com.au | Matthew Leong

Leading independent media agency Together has been appointed by Contact Energy for media planning and buying, data and customer services following a competitive pitch. Contact is one of New Zealand’s largest energy generators and retailers, with more than 600,000 customer connections in electricity, gas, broadband and mobile plans.

3 weeks ago | mumbrella.com.au | Matthew Leong

Skip to content Skip to main navigation F.Y.I. Mad Mex’s first campaign under its new ‘Mad For !t’ brand positioning calls for consumers to reject bland food and invest in the brand’s flavourful products, via Connecting Plots. The announcement: ‘Bye Bye Bland, Hello Bold’ turns up the heat as the brand’s biggest strategic and creative brand campaign in Mad Mex history. It’s the first creative work under the brand’s new positioning, ‘Mad For !t’, a rallying cry that captures how their...