Melanie Sanders

Oct 29, 2024 | bain.com | Melanie Sanders |James Yang |Kelly Liu

SHANGHAI – October 30, 2024 – Chinese retail players are investing in generative AI to boost sales and Singles Day could be the perfect opportunity, according to a new report by Bain & Company launched today. Since 2023, big players such as Alibaba and JD.com have been investing ferociously in AI with up to 40% and 50% of their acquisitions respectively, being AI-themed. Against a backdrop of slowing retail and a more subdued Singles Day, generative AI is expected to feature more prominently.

Jul 22, 2024 | allevents.in | Melanie Sanders

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Jul 11, 2023 | bain.com | James Yang |Melanie Sanders

Retailers must tailor to value-conscious mood while raising the game to entertain and delight shoppers GMV from livestreaming/short video more than doubled in 2022 but rapid penetration not yet matched by average spending SHANGHAI – November 7, 2023 – More than three-quarters or 77% of consumers are planning to spend less or maintain spending on Singles Day this year, according to Bain & Company’s fourth edition of the Singles Day report which includes an annual survey of 3,000 consumers...