Melissa DeCesare

Procter & Gamble will be "proud sponsor of moms" for the Olympics. http://t.co/8oh7AAOd

Insight from Citizen Mom study: Mom doesn't expect herself to be perfect. http://t.co/GtYRbAAL

New blog post up for Dad's Day @edisonresearch: Dad Is Dad So Don't Treat Him Like Mom - http://t.co/PLEW6rX5

http://t.co/E2cI78Cs New Edison blog post is up, Moms and Facebook: If You Post It, They Will Come

Shoppers Trend Report: Mother’s Day and Father’s Day are not created equal. Show Dad some love! http://t.co/scPHgb9O

It's all about R.E.S.P.E.C.T. This post by Holly Pavlika is a great summary of moms and brands. http://t.co/SCoMRLYc

Great post. http://t.co/pbrGnAYW We know moms get it. 67% would rather keep their smartphone and get rid of TV. How’s that for tech?

RT @HollandCooke: MEDIA CONSUMPTION - ALL KINDS - UP and most-ravenous are shoppers retailers want most, moms: http://t.co/de0J4ifz #sal ...

Nice piece in Billboard Top 40 Update about how to reach the connected mom. http://t.co/Xw1XImRN

61% of moms own a smartphone. Wonder how they’ll take to the new Blackberry, geared to the socially connected. http://t.co/nAtIP3qd

RT @edisonresearch: The #MomsandMedia report is available now on the Edison site: http://t.co/Q2A6ifbe