Edison Research

Organizations, be they businesses, government bodies, or news agencies, require accurate insights to thrive. Understanding market trends, gauging public opinion, and grasping customer sentiments are essential for success. From large corporations to emerging startups, and from federal government entities to non-profit organizations, Edison’s dedicated team of researchers and experts is recognized both in the U.S. and globally for delivering precise information and applying it effectively. We specialize in both numerical and descriptive research methods, employing telephone surveys, online questionnaires, and face-to-face interviews. Our extensive network of over 19,000 skilled interviewers enables us to carry out research in virtually any area. Since 2004, Edison has been the exclusive provider of Election Day Polling data for the National Election Pool, conducting exit polls to forecast and analyze outcomes for every significant presidential primary and general election. Our commitment continues with the 2018 and 2020 U.S. elections, during which we provided exit polls and compiled national voting data for major networks including ABC News, CBS News, CNN, and NBC News.