Mladen Milošević

Feb 14, 2025 | shorturl.at | Szabolcs Szecsei |Clara Autor |Mladen Milošević |Vianca Meyer

What is a micro-influencer? A micro-influencer is a creator with 10K to 100K followers. They are more affordable than larger influencers but are known for having a loyal, highly engaged audience. So, if you’re a brand looking for a cost-effective channel to target niche communities, micro-influencer marketing is the way to go. With the help of our experts, we’ll explore how micro-influencer marketing works, how to execute a step-by-step campaign, and how you can track performance for the best ROI.