Articles

  • 1 week ago | channelfutures.com | Moshe Beauford

    The six-year-old startup is going all in on channel. Here is what we learned about SIPPIO's first-ever program. SIPPIO, the Zoom and Microsoft Teams enablement platform, is introducing its first-ever channel partner program. Steve Forcum, the company's head of marketing and programming, will lead it. Forcum told Channel Futures he will lean on his years of channel experience to build a formidable program.

  • 1 week ago | channelfutures.com | Moshe Beauford

    We learned more about the Zoom Up partner program's service-provider-centric updates. Zoom on Tuesday launched a bundled offer for service providers that aligns with volume pricing models. "It is a global program whereby we have service providers bundling their services in a cloud peering arrangement," Zoom's Nick Tidd told Channel Futures. Fresh updates to the Zoom Up partner program also feature partner certifications and a bombardment of enablement tools.

  • 2 weeks ago | channelfutures.com | Moshe Beauford

    From a flurry of product updates to awards for the work contact center pros did last year, here's what you may have missed at CCW 2025. CCW 2025 — Companies spanning the contact-center-as-a-service (CCaaS) spectrum made a splash at Customer Contact Week (CCW) 2025, which wraps Thursday for those showcasing the latest in contact center innovations.

  • 3 weeks ago | channelfutures.com | Moshe Beauford

    Five9's U.S. channel head, Jennifer Kuipers, says she wants Five9 channel partners to re-engage customers and thinks the company's recent renewal of vows with Salesforce will be that foot in the door. In May, the cloud contact center software provider renewed its longstanding partnership with customer relationship management (CRM) giant Salesforce. That partnership now spans some 15 years.

  • 4 weeks ago | channelfutures.com | Moshe Beauford

    As Microsoft starts its 2026 fiscal year, it tightens its grip on AI and the value it wants it to drive to its channel partners. As Microsoft heads into its 2026 fiscal year, the man who leads the vendor's global Teams Phone partner effort across telco operators, systems integrators and specialist partners says he's laser-focused on enablement and artificial intelligence (AI).

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