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Jul 31, 2024 | 
toybook.com | Nadia Velit
The dog days of summer are here and in the toy industry that means more time for play! While kids look forward to having fun all summer, parents and other gift-givers know that the best toys and games are about way more than just fun. Outdoor & Active toys can serve as tools to boost creativity, support physical health and fitness, promote screen-free play, and so much more.
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Jul 24, 2024 | 
thepopinsider.com | Nadia Velit
Beat the heat this summer with the hottest clothes, home decor, and more featuring your favorite fandoms.
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Jul 15, 2024 | 
thetoyinsider.com | Nadia Velit
Compatible with other LEGO City sets Under 1,000 piecesComes with a transporter truck, cars, and minifiguresThis 998-piece LEGO City set includes a double-decker transporter truck with a trailer, three customizable cars, and four minifigures. The transporter truck is life-like, and can carry all three cars at once. The cars can be customized by swapping parts and mixing and matching colors. Kids can even tilt the driver’s cab to check out the engine.
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Jul 11, 2024 | 
toybook.com | Nadia Velit
Projected U.S. total spending on video game hardware, content, and accessories declined 6% in May 2024 when compared to a year ago, to $4 billion, Circana reports. May 2024 content spending fell 3%, as 13% growth in Mobile content spending could not offset a 40% drop on console. The console declines across hardware, content, and accessories spending can mostly be attributed to the strength of the launch of The Legend of Zelda: Tears of the Kingdom in the comparable period last year.
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Jul 3, 2024 | 
thetoyinsider.com | Nadia Velit
Fans of the TV series can bring the fun home!Solve puzzles while counting, sorting shapes, and moreFeatures four difficulty levelsIn this game featuring characters from the preschool series Numberblocks, kids have to solve puzzles using different Numberblocks pieces. Kids place a challenge card under the clear tray, find the puzzle pieces that match the card, then use the pieces to complete the puzzle. Some of the pieces are already laid out on the card, while others have to be filled in.
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Jul 1, 2024 | 
thetoyinsider.com | Nadia Velit
Parents and other caregivers know that making sure your diaper bag is stacked with all of the essentials is crucial to having a fun outing. Aside from basic neccessities like diapers and wipes, toys can be a useful tool to keeping kids entertained at the park, in the car, or just on-the-go. We’ve rounded up a list of 14 compact, travel-friendly toys that easily fit in a diaper bag to ensure kids are playing and learning no matter where they are.
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Jun 21, 2024 | 
thetoyinsider.com | Nadia Velit
Pull-string mechanism instantly styles hair Create multiple custom looks!Comes with five accessoriesEach fashion doll utilizes a pull-string mechanism so kids can instantly transform the doll’s hair. They can easily style the doll’s hair and go from one look to another by simply pulling the string in either direction. In addition, the included accessories such as a comb, glitter, and stickers make it easy and fun for kids to add their own styles to the hair.
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Jun 8, 2024 | 
thetoyinsider.com | Nadia Velit
Easy-to-understand picture-based riddlesPlay solo or together Explore fine motor skills, cognitive skills, and social-emotional learning (SEL) The cookie monsters have stolen cookie jars from your neighborhood and kids must go on a fun adventure to Monsterville to retrieve them! Kids ages 5 and up can work together or play alone in this game as they try to solve riddles and earn back the cookie jars.
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Jun 6, 2024 | 
toybook.com | Nadia Velit
Circana reports projected U.S. total spending on video game hardware, content, and accessories fell 3% in April 2024 when compared to a year ago, to $4.1 billion. A 2% increase in content spending could not offset a 43% drop in hardware and a 4% decline in Accessories. The content spending growth was led by mobile, with growth from this segment offsetting a 24% year-on-year dip in content spending on Console platforms, according to Sensor Tower.
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Jun 4, 2024 | 
toybook.com | Nadia Velit
The Toy Book’s 2024 Specialty Toys & Gifts Issue features several showcases highlighting the hottest new toys across various categories. Our Plush Showcase highlights nine new plush toys that kids are sure to look for this summer and beyond. Retailers can make sure their stores are the first stop for parents and gift-givers looking to purchase these items. From The Noble Collection’s Jurassic Park dinos to the latest Snackles characters from ZURU, you won’t want to miss these.
