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6 days ago | 
afaqs.com | Nisha Qureshi
Coldplay’s recent two-night performance at the Narendra Modi Stadium welcomed over 222,000 attendees and generated an estimated Rs 641 crore in total economic impact. Of this, Rs 392 crore directly benefitted Ahmedabad’s economy through spending on travel, accommodation, dining, shopping, and transportation. The event also contributed Rs 72 crore in GST revenues to the Indian government.
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1 week ago | 
afaqs.com | Nisha Qureshi
Ashwin Padmanabhan GroupM JioStar Prime Video Netflix OTT
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1 week ago | 
afaqs.com | Nisha Qureshi
The Great Indian Kapil Sharma, CID, Crime Patrol and WWE are on Netflix; cricket is on JioStar; and the latest Hindi movies are on Amazon Prime. The Indian OTT content landscape is undergoing a shift. Once characterised by personal, on-the-go viewing and a demand for edgy and niche content, it is now evolving to cater to broader, more inclusive audiences.
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1 week ago | 
afaqs.com | Nisha Qureshi
Amazon Prime Video made its official debut in India on December 14, 2016. This launch made the service available to Indian customers as part of the Amazon Prime subscription, giving them access to an extensive library of movies, TV shows, and exclusive original content. In India, it is among the top three OTT platforms, competing with Netflix and Disney+ Hotstar (now JioStar).
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1 week ago | 
afaqs.com | Nisha Qureshi
India's media and entertainment industry is witnessing a profound transformation, driven by a surge in demand for high-quality content and significant investments from both global giants and domestic players. With the world’s largest youth population, expanding internet penetration, and a growing appetite for culturally resonant stories, the Indian content market is poised to become one of the most influential globally.
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1 week ago | 
afaqs.com | Nisha Qureshi
From powders and shakes to popcorn and kulfis, protein is no longer just for gym-goers. It has officially entered the mainstream, and consumer-facing brands are racing to make it a star ingredient. Reality TV star and entrepreneur Khloé Kardashian recently launched Khloud Protein Popcorn, a protein-enriched snack powered by a proprietary ‘Khloud Dust’ blend made of milk protein isolate and seasonings.
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2 weeks ago | 
afaqs.com | Nisha Qureshi
Imagine a world where social media validation isn’t the ultimate goal. Consider the possibility of individuals opting out of social media, even though it is readily available. That’s exactly the world that Heineken is showcasing in its new ad featuring Joe Jonas. The campaign emphasises the importance of forging real-life connections and explores the theme of social media fatigue. The ad even features a beautiful rendition of Louis Armstrong’s What a Wonderful World, sung by Jonas himself.
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2 weeks ago | 
afaqs.com | Nisha Qureshi
India's e-retail media sector is undergoing robust and sustained expansion, driven by the accelerating adoption of e-commerce, digital transformation, and the rapid rise of quick commerce (Q-commerce) platforms that are changing the shopping experience for consumers. According to a report by Bain & Company, high-frequency categories such as groceries, lifestyle, and general merchandise are spearheading this growth, expected to represent two-thirds of all dollars spent on e-retail by 2030.
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2 weeks ago | 
afaqs.com | Nisha Qureshi
Founded in 1901 in Redditch, England, Royal Enfield is among the oldest motorcycle brands still in continuous production. Although its UK operations ended in 1970, the brand found a new home in India, where it has been manufactured since 1955 under Eicher Motors. Today, Royal Enfield stands as a global icon, celebrated for its retro-styled, mid-capacity motorcycles that seamlessly combine classic design with contemporary reliability.
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2 weeks ago | 
afaqs.com | Nisha Qureshi
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