Palazón Vidal

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Developing customer engagement through communication consistency and channel coordination

Oct 25, 2023 | dialnet.unirioja.es | Maria Pinero |María Dolores |Sicilia Piñero |Palazón Vidal

Developing customer engagement through communication consistency and channel coordinationMaría Sicilia[1];Mariola Palazón[1][1]Universidad de MurciaLocalización: Spanish journal of marketing-ESIC, ISSN 2444-9695, ISSN-e 2444-9709, Vol. 27, Nº.

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