Articles

  • Oct 10, 2024 | linkedin.com | Patrick Hanlon

    Patrick Hanlon’s Post Fast Company Executive Board. Author of globally acclaimed bestselling book “Primal Branding” which is required reading @YouTube. Build belief systems to create brand and value. Founder. Speaker. Practitioner. C-Suite. 7h Edited The fundament of any brand is for people to agree on its reasons for being.

  • Aug 14, 2024 | brandingstrategyinsider.com | Patrick Hanlon |Walker Smith

    Did you know that Stanford University can point to over 5,000 companies that have their roots at Stanford? That list includes favorite companies like Google, Nike, Apple, Amazon, Netflix, LinkedIn, Uber, IDEO, Intel, Oracle, Hewlett-Packard, Charles Schwab, Yahoo!, Gap, Tesla, even the Special Olympics. These companies generate annual global revenues of $2.7 trillion, an amount equivalent to the world’s tenth largest nation.

  • Aug 10, 2024 | thetimes.com | Russell James Alford |Patrick Hanlon

    Strandfield House, Ballymascanlon, Dundalk, Co Louth ★ 8.5/10Where to stop off for lunch along the M1? We will gladly guide you through a few options as this week we leave Louth, having called it home for the past six years since returning from London, and move to our new perch in Dublin. Yes, just what we all need: more restaurant critics based in south Co Dublin.

  • Aug 9, 2024 | props.co | Patrick Hanlon

    Whether assembling in-house teams or hiring outside vendors, smart companies are pulling back from ego-driven Influencers in favor of true content from independent content creators. This tactic often is not only less expensive, but — posting authentic content on your own website can create better outcomes. Step back. When conventional TV failed to reach mass audiences in traditional numbers in the millions, marketers wondered how to get their numbers back in shape. Snap.

  • Aug 3, 2024 | thetimes.com | Russell James Alford |Patrick Hanlon

    Coppinger Row, Dublin 2 ★ 8.5/10Almost 1,000 days passed between Coppinger Row closing and Coppinger opening, this time without the “Row”. Returning as a one-word diva, like Beyoncé; Bey doesn’t need the Knowles and Coppinger no longer required the Row. This is not a new opening, it is a reopening.

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