Peter Adams
Senior Reporter at Marketing Dive
I like to be stationary. But I am not particular. Senior reporter @marketingdive. Please send tips to padams at industrydive dot com
Articles
-
4 days ago |
marketingdive.com | Peter Adams
Instacart is jumping on the craze for ‘90s nostalgia while slashing prices on select foods to match what they were during the decade, according to news shared with Marketing Dive. A national brand campaign, “Summer Like It’s 1999,” shows modern kids embracing touchstones from the era, including ultra-baggy jeans and pump-action water guns. “Never Let You Go” and “Semi-Charmed Life” by Third Eye Blind soundtrack the creative.
-
4 days ago |
yahoo.com | Peter Adams
This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Dive Brief:Instacart is jumping on the craze for ‘90s nostalgia while slashing prices on select foods to match what they were during the decade, according to news shared with Marketing Dive. A national brand campaign, “Summer Like It’s 1999,” shows modern kids embracing touchstones from the era, including ultra-baggy jeans and pump-action water guns.
-
5 days ago |
marketingdive.com | Peter Adams
Progressive is heading to the comic book world of Metropolis this summer through a tie-up with Warner Bros. and DC Studios’ upcoming “Superman,” per details shared with Marketing Dive. In new ads, clips of the Man of Steel saving the city from disaster are humorously juxtaposed against the need for insurance protection. Brand mascot Flo and her team of apron-wearing insurance agents step up to safeguard people from everyday headaches, like needing to call in a tow truck after an accident.
-
5 days ago |
harro.com | Peter Adams
A partnership with the DC franchise reboot shows mascots, including Flo, stepping up to address more everyday problems in Metropolis.
-
5 days ago |
marketingdive.com | Peter Adams
RXBar is building on its brand platform focused on combating B.S. with a Google Chrome browser extension that removes corporate jargon from social media, per details shared with Marketing Dive. The Kellanova brand’s The B.S. Feed Filter scans the user’s network for common buzzwords (for example: “disruptor”) and blocks out the fluff. RXBar is asking fans to share their least-favorite phrases online to be added to the blocker codebase, which will be updated over time.
Try JournoFinder For Free
Search and contact over 1M+ journalist profiles, browse 100M+ articles, and unlock powerful PR tools.
Start Your 7-Day Free Trial →X (formerly Twitter)
- Followers
- 1K
- Tweets
- 11K
- DMs Open
- No
RT @byMarkAlfred: DOGE said it saved $660 million from real estate cuts. Then it said $500 million. Then $400 million, then $291 million an…
RT @Lucas_Shaw: HBO Max is back. The name of the Max streaming service is changing back to HBO Max. You can't make this stuff up.
RT @Senn_Spud: Recently rewatched Mad men and this time around it struck me that Don is not the hero (girlfriend leaves room) if Don Draper…