Rachel White

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Articles

Value isn’t all about price. Know your brand’s DNA

Dec 4, 2024 | thegrocer.co.uk | Rachel White

Today, more than ever, brands must be agile enough to adapt to ever-changing trends. In NIQ’s latest Insider survey, when asked about the priorities for drive business growth, the launch of new products and innovation ranked highest among fmcg marketers. While this may be right tactic in some cases, at NIQ we believe there is another important factor to maintain success as a brand: to know and stay true to your brand’s DNA.
How to foster loyalty among ‘fickle’ Gen Z shoppers

Jul 25, 2024 | thegrocer.co.uk | Rachel White

Amazon recently announced it was offering 50% off Prime for 18 to 22-year-olds. As part of the deal this demographic will also receive exclusive perks, which include discounts on grocery, among others. Amazon says it is doing this to offer more value to its customers. But it also raises questions around the strategy to target Gen Z specifically, and the importance of locking in their loyalty at an early age (and whether this will pay dividends in the long run).
ACCC Publishes Draft Guidance on Sustainability Collaborations and Competition Law

Jul 10, 2024 | addisons.com | Laura Hartley |Rachel White

Thinking about going green, but not willing or able to do it alone? Tackling environmental challenges within your business can be seriously daunting and costly, especially when those challenges form part of a broader industry-wide issue. For example, your business may supply products which cannot be fully disposed of in an environmentally conscious manner due to the lack of suitable waste processing facilities for all components of the product including its packaging.
Alberta Rural Entrepreneur Stream - A Complete Business Immigrant Guide

Jul 3, 2024 | mondaq.com | Rachel White

S Sobirovs Law Firm More Toronto-based boutique Sobirovs Law Firm assists corporate and tech-sector clients, foreign businesses, entrepreneurs and investors, with Canadian immigration matters. The firm specializes in labour market impact assessments, permanent residence applications, TechImmigration, and treaty-based immigration.
Channel partners, vendor trust, and client expectations

Jun 5, 2024 | itpro.com | Rachel White

A recent Canalys report validates what the IT channel sector has known all along – the channel is the backbone of the tech industry. Vendors depend on partners to deliver solutions and grow their footprint, while end-user organizations need their expertise to support operational needs. Every so often, however, vendors make decisions that call into question their ‘trustfulness’. Most recently, Broadcom’s scrapping of the VMware partner programme shook up the channel.
Supermarket suppliers are under scrutiny in Australia – do your pricing decisions stack up? - Addisons

May 2, 2024 | addisons.com | Sarah Best |Rachel White

Against the backdrop of a string of reviews into the supermarket sector both in Australia and overseas, pressure continues to build on the supermarkets to justify their pricing practices and their record profits amidst the cost-of-living crisis. Australia’s top competition and consumer regulator, the ACCC, is now interrogating the price gouging allegations being levelled at the supermarkets as part of its 12-month inquiry into pricing practices and competition in the supermarket sector.
Penalties on the horizon for breaching consumer guarantees?

May 2, 2024 | addisons.com | Laura Hartley |Rachel White

“One important reform the ACCC considers is necessary is for failure to honour consumer guarantees to be a contravention of the ACL incurring penalties,” says ACCC Chair, Gina Cass-Gottlieb. The ACCC has obtained almost $30 million in Court-ordered pecuniary penalties in the past 12 months through suing companies which have made false representations about consumer guarantee rights under the Australian Consumer Law.
Target the five weekly shopper ‘missions’ to succeed

May 1, 2024 | thegrocer.co.uk | Rachel White

Rapid delivery firm Getir recently confirmed it will pull the plug on its remaining European operations, which includes the UK. This decision could be down to a number of reasons, one of which may be the shift in shopping behaviours post-pandemic and the cost of living crisis. It’s also a relatively niche proposition. Apps like Getir solve a key shopper need – getting your groceries quickly – but it’s just one of many shopper occasions.
Target the typical weekly shopper ‘missions’ to succeed

May 1, 2024 | thegrocer.co.uk | Rachel White

Rapid delivery firm Getir recently confirmed it will pull the plug on its remaining European operations, which includes the UK. This decision could be down to a number of reasons, such as the shift in shopping behaviours post-pandemic and the cost of living crisis. It’s also a relatively niche proposition. Apps like Getir solve a key shopper need – getting your groceries quickly – but it’s just one of many shopper occasions.
Own label’s popularity will outlive the cost of living crisis

Sep 27, 2023 | thegrocer.co.uk | Rachel White

During the cost of living crisis, UK consumers have adopted a range of strategies to manage their spending. Strategies include shopping around – increasingly at the discounters – deciding not to buy certain items altogether and focusing on essentials. Some of these habits are not permanent, particularly as inflation rates ebb and flow and circumstances change.