Rudy Sanchez

1 week ago | thedieline.com | Rudy Sanchez

Bans or restrictions on plastic bags have become increasingly widespread as a means to mitigate the environmental damage caused by modern life. Shopping bags are a particularly pernicious bit of plastic, as their thinness and light weight make them difficult to recycle and easy to spread throughout the environment. There is no national ban on plastic shopping bags in the United States.

1 week ago | thedieline.com | Rudy Sanchez

Summer is upon us, marked by the solstice, which, if you didn’t know, Capri Sun helpfully reminded all of us with a delightfully elongated drink pouch to commemorate the longest day of the year. Of course, there are other obvious reminders of summer: the kids are out of school, the temperature’s heating up, and the smell of grilled meats is now wafting through the air. But before we hit the beach, there’s just one tiny matter to attend to, and that’s recapping our favorite redesigns of the spring.

1 week ago | thedieline.com | Rudy Sanchez

The last time home cleaning goods brand Clean Cult underwent a brand refresh was in 2023, ahead of its national retail launch into Walmart stores. The plucky and tongue-in-cheek DTC brand, which leaned into religious-level devotion to cleaning and sustainability, went to design studio Robot Food, which updated the brand identity, including a new refillable system featuring paper carton refills, glass bottles, and sprayers. “This new refresh takes a more holistic approach.

1 week ago | thedieline.com | Rudy Sanchez

CVS Health has over 9,000 locations across the United States and offers a wide range of Over-The-Counter (OTC) products to treat everything from allergies and aches to bruises and colds, with nearly 3,000 SKUs.The pharmacy giant recently worked with design studio Pearlfisher to revamp its healthcare line. It is now rolling out its new look, starting with 68 pain reliever products and a complete phase-in across 20 categories, which is expected to be completed by next year.

1 week ago | thedieline.com | Rudy Sanchez

The official start of summer—marked by the solstice, aka the longest day of the year—is fast approaching. To mark the occasion, Capri Sun, no strangers to summer shenanigans, is releasing the Solstice Pouch in a campaign from Mischief. Of course, this is no ordinary pouch. The Fruit Punch in the new Capri Sun pouch remains the same, but there’s over three times more of it (20 ounces) packaged in an extra-long pouch to commentate the longest day of the year.