Sabine Durand-Hayes

May 15, 2024 | pwc.com | Sabine Durand-Hayes |Brian Crane |Kelly Olson Pedersen

Listen to the Voice of the Consumer Survey report, and hear insights from our experts. Trust is crucial for consumers and for the companies that sell products and services to them: as shoppers confront a set of overlapping and often mutually reinforcing disruptions—financial, ecological and technological—they are prioritising reassurance and reliability from the brands they engage with.