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Sally Whittle

St Annes

Journalist, Copywriter and Influencer Marketing Specialist at Freelance

She/Her. Journalist, Copywriter, Digital Marketer. Blogger. Lover of Cheese. Friend to small dogs. [email protected]

Articles

  • 3 weeks ago | raconteur.net | Sally Whittle |Cath Everett

    Commercial Feature How meaning, not metrics, may be the biggest driver of business success Purpose-driven work isn’t just for non-profits - it’s key to business success. Explore how HR can boost meaning and performance across every level of an organisation Tucked away in a quiet corner of Brooklyn, New York, Greyston Bakery has turned the idea of business on its head. Rather than hiring people to make its brownies, the company says it makes brownies to provide work for local people.

  • 1 month ago | raconteur.net | Sally Whittle |Cath Everett

    Mind the (skills) gap: how leaders can navigate evolving talent challenges As the world of work rapidly evolves, organisations must adopt data-driven workforce strategies to address skills gaps and remain competitive Businesses are about to find it much harder to find, recruit and retain the skills they need to deliver their strategic goals.

  • Jan 27, 2025 | whosthemummy.co.uk | Sally Whittle

    Social media used to be free and platforms could afford things like customer support and moderation teams because a) interest rates were low and b) that meant venture capitalists literally threw money at companies like Facebook, Twitter and Instagram to grow their market share and audience as fast as possible. It’s 2025 and fair to say that times have changed. Interest rates are high, and cash is no longer cheap.

  • Jan 7, 2025 | whosthemummy.co.uk | Sally Whittle

    How can we help teenagers adopt a positive approach to problem solving? Resilience is something I’ve thought about a lot as Flea has gone through school exams, then sixth form and uni. Problems will inevitably come up during these years, but how can we help teens to face them, without stepping in and taking over? Be Resilient Be You is a brand new guide written especially for teens, by renowned wellbeing author and psychotherapist, Becky Goddard-Hill.

  • Oct 22, 2024 | raconteur.net | Sally Whittle

    Gavin Paye is already planning for Christmas. “We’ve got a planning meeting next week for our 2025 Christmas campaign,” he says. For the past 20 years his working life has revolved around seasonal gifting periods. “Christmas is our main revenue driver, followed by Mother’s Day, Father’s day and then Easter and Halloween. Occasionally we have a surprise - we saw a lot of demand for hampers around the King’s coronation.”Paye is the head of marketing at Virginia Hayward.

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