Samantha J. Warrington

6 days ago | drapersonline.com | Samantha J. Warrington

Next-level tech From updates to ecommerce platforms, to new mobile apps and digital transformation projects, where are UK fashion brands and retailers investing the smart money? Optimising operations Hotter Shoes operations director Paul Harnetty explains how the footwear manufacturer uses tech to drive efficiency and increase productivity at its factory in Skelmersdale.

2 weeks ago | drapersonline.com | Samantha J. Warrington

Adjusted EBITDA rose 14% – or £6.4m – to more than £50m (£51.7m). Profit before tax was £11.9m. This represents a slight dip from the previous year (£13.1m), as the company continued to invest in its omnichannel expansion, with stores confirmed in London, New York, Dubai, Amsterdam, Manchester, Bicester and a New York City headquarters to drive its US business alongside continued investment into the digital technology that underpins Gymshark’s ecommerce business.

1 month ago | drapersonline.com | Samantha J. Warrington

Livestream shopping on social media presents an especially exciting opportunity. Forecasting company WGSN found that conversion rates during livestream shopping were up to 10 times  higher than conventional ecommerce in its Ecommerce Reinvented: A Future Build on Connection report in January 2025. Read more: Social enterprise: how to cultivate community and convert it into cashResale platform Luxe Collective is leveraging livestreaming. It launched on TikTok Shop in April 2024.

1 month ago | drapersonline.com | Samantha J. Warrington

Gucci, Versace, Bottega Veneta, Chanel, Loewe, Dior, Jil Sander, Carven and Mugler have kicked off a fresh round of creative director musical chairs amid the luxury slowdown. Drapers examines whether creative changes are enough to turn around their fortunes. Boohoo Group is being restructured and rebranded as Debenhams Group in a bid to streamline and leverage its supply chain capabilities. However, experts question whether this will be enough to reverse its fortunes.

1 month ago | allthingsfashiontech.substack.com | Samantha J. Warrington |Mary Korlin-Downs

By Samantha Warrington of DrapersDrapers welcomed more fashion retail's change makers for the glittering awards ceremony, which followed Drapers Conscious Fashion Summit during the day. Launched in 2019 as Drapers Sustainable Fashion Awards, our market-leading programme has expanded its scope to recognise and reward all aspects of sustainable, ethical and circular fashion.