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Apr 9, 2024 | 
salesforce.com | Sammy Spiegel |Paula Goldman
Salesforce today released new bug bounty learning content on Trailhead, Salesforce’s free online learning platform. This content provides the resources for any company to build their own bug bounty program as the cyber security landscape rapidly evolves.
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Mar 28, 2024 | 
salesforce.com | Sammy Spiegel
Salesforce’s new Supplier Diversity Academy empowers small, diverse businesses to win new contracts with large corporate entities. Why it matters: A recent survey found that nearly half (46%) of small diverse businesses that generate $1 million in revenue use corporate contracts to fuel their growth strategy. With economic fluctuations and continued challenges for small diverse businesses, programs like the Salesforce Supplier Diversity Academy can be a crucial stepping stone in growing revenue.
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Mar 18, 2024 | 
salesforce.com | Sammy Spiegel
Today, Salesforce announced it has named Alexandra (Ally) Legend Siegel as Chief Equality Officer. Ally is a Salesforce alumna, having previously spent more than seven years at Salesforce building out its equality initiatives. In this role, Ally will lead the company’s global equality strategy with a focus on talent practices and employee experience. Ally is a seasoned equality leader with nearly a decade of experience leading diversity, equity, and inclusion programs.
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Mar 8, 2024 | 
salesforce.com | Sammy Spiegel
At TraiblazerDX, Salesforce’s annual developer conference, hundreds of attendees achieved a unique feat — breaking the GUINNESS WORLD RECORDS™ title for the largest gathering of people dressed as Albert Einstein. Their lofty aim? Break records, have fun, and (of course) celebrate Salesforce’s advancements in generative AI.
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Mar 8, 2024 | 
salesforce.com | Paula Goldman |Sammy Spiegel
Back when the world was prepping for Y2K, “The Matrix” had just debuted, and the dot-com boom was still booming, Parker Harris and Marc Benioff were standing in a parking lot outside of a steakhouse in Burlingame, California, about to transform how businesses connect with their customers forever. “Marc had this idea of making CRM as easy as buying a book on Amazon,” Harris said.
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Jan 9, 2024 | 
salesforce.com | Sammy Spiegel
Today, Salesforce announced that the Spring ʼ24 release preview is now live. Why it matters: The Spring ʼ24 release includes hundreds of new features, including generative AI capabilities. These features will be generally available on February 12, 2024 and help companies:Bring conversational AI to any workflow, user, department, and industry with Einstein Copilot. Accelerate work with AI and automation. Safeguard sensitive customer and company data with Einstein’s Trust Layer.
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Jan 9, 2024 | 
salesforce.com | Sammy Spiegel
Quick take: Salesforce Commerce Cloud analysis of holiday shopping activity finds that discounts and AI were key to winning over shoppers in the 2023 holiday season as they continue to seek value and personalization. The just-released State of Commerce report shows how sellers are embracing new transaction channels, payment types, and AI. The 2023 holiday shopping season saw the highest average discount rate since 2020 and an increase in AI-influenced purchases.
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Jan 8, 2024 | 
salesforce.com | Sammy Spiegel
A Salesforce survey of over 2,000 car owners and lessors in the United States found that while drivers are generally willing to trade personal data for connected car benefits — like advanced personalization and cheaper insurance — few drivers actually understand what a ‘connected car’ is and what data is actually being collected. This indicates an opportunity for automakers to better define and communicate both their branded connected car experiences and their data policies for consumers.
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Dec 18, 2023 | 
salesforce.com | Sammy Spiegel
Salesforce and Alibaba Cloud announced the general availability of Salesforce Sales Cloud, Salesforce Service Cloud, and Salesforce Platform on Alibaba Cloud starting December 18, 2023. The introduction of Sales Cloud, Service Cloud, and Salesforce Platform aims to help businesses, particularly multinational companies operating in mainland China, meet evolving market demands, help comply with the latest data residency regulations, and integrate with the unique local app ecosystem.
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Dec 14, 2023 | 
salesforce.com | Paula Goldman |Sammy Spiegel
Artificial Intelligence Watch: What You Need to Know About Einstein Copilot’s Latest AI and Data CapabilitiesImagine if you had 30% more time in your day to be productive? Or if your company was 30% more productive? Salesforce leaders unpack the possibilities of AI at World Tour NYC, including enhancements to Einstein Copilot & the all new Data Cloud Vector Database.
