Sara Cervera

Nov 22, 2024 | vegnews.com | Anna Starostinetskaya |Sara Cervera

The dairy-free market has reshaped how consumers think about milk, especially as more people seek alternatives that align with health, sustainability, and taste preferences. The plant-based milk category has grown to hold a 14.5 percent market share of all milk sold in conventional retail channels, with almond and oat milk leading the charge.