
Sara Guaglione
Senior Media Reporter at Digiday
Senior media reporter @Digiday. Previously @MediaPost. @aaja member, occasional beauty blogger, @UVA alum, @NISTSchool grad. Signal: 571-249-5455
Articles
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2 weeks ago |
digiday.com | Sara Guaglione
This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from the series →For this week’s Media Briefing, we’ve put together a list of some of the different AI revenue models that publishers are signing — including ad revenue share deals and content usage fees — and the pros and cons of each.
Some news publishers see resurgence of Facebook referral traffic, but aren't sure what to make of it
2 weeks ago |
digiday.com | Sara Guaglione
It’s nothing like the heyday of Facebook referral traffic in the late 2010s. But this new wave of growth is noteworthy, according to five publishing executives. Facebook referral traffic quadrupled in March 2025 compared to March 2024, according to Josh Awtry, svp of audience development at Newsweek. He declined to share raw monthly visitor figures.
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3 weeks ago |
digiday.com | Sara Guaglione
This Media Briefing covers the latest in media trends for Digiday+ members and is distributed over email every Thursday at 10 a.m. ET. More from the series →This week’s Media Briefing looks at why publishers are disappointed by Apple News advertising revenue, considering how happy they are with the eyeballs their content is reaching on the platform. Apple News ads woesPublishers still can’t make meaningful ad revenue from Apple News despite its push to sell more ad inventory.
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3 weeks ago |
digiday.com | Sara Guaglione
By Sara Guaglione • April 1, 2025 • Another Google core update was completed last Friday, the first one this year — but what it will mean for publishers won’t be clear for a while, if at all. Google’s core updates, which happen multiple times a year, change its search algorithms and systems and have the potential to make or break publishers’ traffic. Last year’s core updates threw publishers for a loop.
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3 weeks ago |
digiday.com | Sara Guaglione
By Sara Guaglione • March 31, 2025 • This article is part of Digiday’s coverage of its Digiday Publishing Summit. More from the series →It’s been a tough three months for publishers, according to executives who spoke during a closed-door town hall session at the Digiday Publishing Summit in Vail, Colorado, last week. “Not a great quarter. Traffic’s down. Advertisers are very timid in spending. They’re in a wait-and-see mode.
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