Shauna Moran

Nov 28, 2024 | mediacatmagazine.co.uk | Shauna Moran |Jenny Zhang |Grace Gollasch |Mike Piggott

It’s crazy how many martech solutions there are — it’s in the thousands, and we don’t seem to be anywhere near the peak. That means every November, LinkedIn is flooded with companies shouting about their annual trends report. Real talk, we’re one of them. This isn’t your average trends piece though — it’s one of the few that explores who’s driving these shifts, not just what’s trending. If you don’t have time to read the full report, we’ve got you covered.

Oct 3, 2024 | mediacatmagazine.co.uk | Shauna Moran |Natasha Randhawa |Jenny Zhang |Mike Piggott

Once people form an opinion about an app and what it’s for, you can’t rewrite that narrative overnight. Twitter rebranded itself as Xin the hope of becoming an ‘everything app’, but a year on, most of us still call it Twitter and use it the same way. It’s ultimately consumers not platforms that give an app character and decide on its use cases. But when those use cases evolve, marketers often miss the memo. Twitch was born out of Justin.tv, a live streaming platform.

Jun 14, 2023 | workplacewellbeing.pro | Shauna Moran